Expanding your business internationally is a strategic move with tremendous potential. But to succeed, it’s crucial to speak the language of your target audience. Over 70% of consumers are more likely to choose a product if it’s in a language they understand. That’s why preparing your website for localization and translation is key. By adapting … Read more
It is with immense pride and delight that I can reveal that SEO Sherpa is the 2023 Global Search Awards Best Large SEO Agency. In a prestigious awards ceremony held last week in Montmarte, Paris, SEO Sherpa took away the world’s most prized agency award and two best campaign trophies: Best Global Large SEO Agency … Read more
Global marketing, international marketing, marketing to the world – no matter what you call it, marketing on a worldwide scale is a powerful tool for businesses looking to grow beyond their borders. By crafting global marketing strategies that appeal to customers across various markets, companies can ensure brand consistency while saving resources. However, global marketing … Read more
Expanding your business’s online presence to international markets can bring immense growth opportunities. However, simply having a website isn’t enough to ensure success in these markets. To effectively reach and engage with international audiences, conducting an international SEO audit is crucial. Why an International SEO Audit Matters Internationational SEO is the process of optimizing your … Read more
June 20, 2016 | Posted by Shay Harel The green eyed monster of PPC makes its global appearance while the mobile SERP gets a taste of summer’s scorching heat. With a SERP significant introduction and heat generating shifts, last week’s SERP has an interesting story to tell. Lift the curtains, activate your SERP … Read more
January 8, 2020 | Posted by Shay Harel It’s 2020 and what better way to kick off the new year than by looking back at the December 2019 SERP! Don’t think for a second that Google took it easy as 2019 wound down…. The last month of the year saw Google take BERT … Read more
In an increasingly interconnected world, digital accessibility has emerged as a vital component of creating inclusive experiences for individuals with disabilities. Global Accessibility Awareness Day (GAAD) serves as an annual reminder of the importance of accessibility and aims to promote awareness and understanding among developers, designers, and decision-makers. In this blog post, we’ll explore the … Read more
B2B commerce websites are notably complex, so we are committed to leveraging world-class talent wherever it exists, even if their day ends when mine begins. “Good morning, good evening.” This is how many days start here at Perficient.During this call, technical leadership will learn whether the team could proceed as hoped overnight or if they … Read more
Microsoft Advertising announced a bunch of changes to its search ad platform, including the global rollout of professional service ads, bulk operations in the asset library, changes to broad match modifier and more. Some of these changes were announced earlier as a heads-up. Professional service ads was announced as a beta about a year ago … Read more
Microsoft Advertising has announced several changes in its April newsletter, including the expansion of professional service ads, the broad match modifier change, and much more. Professional service ads. Microsoft Advertising’s professional service ads are now available globally. Microsoft first released professional service ads as a beta about a year ago, saying “To help champion these … Read more
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