SEO Copywriting: Unlocking Top Google Rankings SEO copywriting is the backbone of most any successful online presence. Expertly blended and targeted keywords, engaging content, and proven SEO techniques like those used by Verti Group International to drive organic traffic, enhance search engine rankings, and foster genuine customer engagement. This guide offers essential insights to help … Read more
The Digital Marketing Landscape in Seattle Current Trends in Seattle’s Digital Marketing Industry Seattle’s digital marketing scene is heavily influenced by the city’s thriving tech industry. Businesses here are quick to adopt innovative technologies, with a strong emphasis on data-driven marketing and personalized content. Key Players and Agencies in Seattle Leading Seattle digital marketing agencies … Read more
Ginny Marvin, Google’s Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially remove AI-theming (if that is a word) because they are in different ad groups. Now, Ginny is not recommending this but it is an option … Read more
What Are Ad Groups in Google Ads? Google Ads and other pay-per-click (PPC) platforms allow you to create multiple ads with similar targeting. These are called ad groups, and they revolve around a specific set of keywords, or search terms. Below you can see two examples of ad groups: one focused on handheld gaming devices … Read more
The world’s biggest advertising group announced a major collaboration with Google that will see it utilize Gemini AI to help produce its ads, including: Ad narration. Voiceover script generation. Product image creation. The landmark partnership with WPP means that Google’s robots could potentially end up creating ads for some of the biggest brands in the … Read more
You’re here because you’re searching for “Surfer SEO group buy.” Not cool because it’s stealing. But hey, I’m not the Internet police, so do what you want. Either way, it shows that Surfer is a great on-page SEO tool because so many people want to access it. Now, what the heck is the point of … Read more
– Discover how Voice Search, Featured Snippets, and other ranking factors boost your digital marketing. Ever wondered why certain websites consistently rank on the first page of Google? This is the mystery that keeps many digital marketers awake at *****. The answer lies in a three-letter acronym that, if understood and utilized effectively, can transform … Read more
Dear Atlanta Sitecore User Group, After such a long time apart, we finally got back together on August 24. We had pizza and wine, we shared stories, we laughed – it was exactly as I hoped it would be. ASUG, you are important to me for several reasons. First and foremost is community. We have … Read more
Google Ads is no longer maintaining individual and ad group keyword forecasting in Keyword Planner. Few advertisers were using these features so the platform decided to retire them, according to Ginny Marvin, Google’s Ad Liaison, on X (formerly known as Twitter). However, campaign-level forecasts and historical keyword-level data are still available. Why we care. By … Read more
Google’s Ad Liaison, Ginny Marvin, confirmed on X that Google Ads has stopped maintaining the Keyword Planner individual & ad group keyword forecasting data. She said that “few advertising were using” them, so they stopped forecasting this data as of the summer. I am not sure if this is old news or not, at least, … Read more
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