Alphabet Inc., Google’s parent company, released its second quarter 2024 financial results, revealing a 14% year-over-year increase in revenue for its core Google Search business. Key Financial Data: Google Search revenue: $48.5 billion (up from $42.6 billion in Q2 2023) Total Alphabet revenue: $84.7 billion (14% increase year-over-year) Operating income: $27.4 billion Net income: $23.6 … Read more
Americans are more satisfied with Google Search than a year ago, according to the annual American Customer Satisfaction Index (ACSI) Search and Social Media Study 2024. Why we care. Many search marketers and news publishers have complained about various aspects of Google Search becoming worse in recent years, especially over the past couple of years … Read more
Get the week’s best marketing content **** The Box used Ahrefs to execute multiple SEO initiatives for their website, including a site-wide content refresh initiative in 2023. Their most prominent achievement is a 600% increase in keywords ranking on the first page of Google in just 4 months. In addition, they also achieved a 211% … Read more
According to data from GS Statcounter, Google’s search engine market share has fallen to 86.99%, the lowest point since the firm began tracking search engine share in 2009. The drop represents a more than 4% decrease from the previous month, marking the largest single-month decline on record. Screenshot from: https://gs.statcounter.com/search-engine-market-share/, May 2024. U.S. Market Impact … Read more
Alphabet Inc., Google’s parent company, announced its first quarter 2024 financial results today. While Google reported double-digit growth in key revenue areas, the focus was on its AI developments, dubbed the “Gemini era” by CEO Sundar Pichai. The Numbers: 15% Revenue Growth, Operating Margins Expand Alphabet reported Q1 revenues of $80.5 billion, a 15% increase … Read more
There is too much misinformation about how SEO works. And this doesn’t help to increase investment in our industry. In this article, we’re going to clear it all up. You’ll learn exactly why and how SEO supports brand growth, sales, and leads. Let’s dive in. How brands grow Marketing research has made it clear how … Read more
The Arena Group, behind popular brands like Sports Illustrated, The Street, Parade and Men’s Journal today posted revenues of $58.8M for the second quarter of 2023. A 9% increase compared to the previous year. Digital revenue alone accounted for $38.4M, a 10% increase on the same quarter of 2022. Print revenue increased 9% to $20.4M, … Read more
Meet Ntasha Sharma, Senior Business Consultant During her time at Perficient, Ntasha Sharma has grown her career and achieved many professional milestones. Perficient’s Growth for Everyone initiative encourages our 7,500 global colleagues to pursue their career goals and forge their own path. We believe it’s important to recognize and celebrate the unique accomplishments of our … Read more
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