Picture a young man in the 1940s heading west with his sights set on Hollywood. He arrives to little fanfare and struggles to find the fame and fortune he seeks. With a baby on the way, bills to pay, and slim prospects for breaking into the entertainment industry, he turns to St. Jude Thaddeus, the … Read more
“I’m not sure what social media content to put out there.” This is a sentiment we hear often from our healthcare clients—most often if they’re (a) overworked/understaffed or (b) only focusing on one or two social channels or content types, possibly because of misguided advice from other consulting agencies. (Or (c) all of the above.) … Read more
Jeff Smith Jeff Smith joined the seoClarity team in 2022 as the VP of Product, Technical SEO and has been working in SEO since 2003. Fun fact: Jeff was actually a repeat client since 2007! He is a technical SEO expert and brings a deep well of knowledge to the team about SEO testing. Outside … Read more
For healthcare content marketing to succeed, it needs to be created to the highest standard. We spoke with the industry’s leading experts and surveyed hundreds of healthcare professionals to create this 5-step guide. Explore it to build a powerful content marketing strategy for your healthcare business and learn how to: Understand the content needs of … Read more
It seems obvious that general retailers need actionable data to drive business decisions, but many healthcare organizations (HCOs) are businesses that rely in the same engagement and transactional information. Despite an increased level of regulation, HCOs need access to analytics information to make informed business decisions. Capturing data in a way that does not compromise … Read more
Healthcare organizations are addressing the need to innovate by adopting digital health platforms (DHPs). DHPs enable organizations to support the healthcare quintuple aim, which outlines the high-level goals of the industry: delivering better patient outcomes, reducing the cost of care, improving the patient experience, improving provider experiences, and health equity. Using Salesforce Health Cloud, we … Read more
Healthcare SEO (Search Engine Optimization) and local SEO for healthcare providers are to attract new patients and stay competitive in the crowded healthcare market. Nowadays, patients rely heavily on the internet to find healthcare services and information, making it crucial for healthcare providers to have a strong online presence. But healthcare SEO isn’t just about … Read more
Google is taking steps to improve access to healthcare information for searchers in the United States. Google Search already facilitates easy access to information on US benefits programs such as Medicaid and Medicare. Additionally, Google assists searchers in finding healthcare appointments and identifying which insurance providers are accepted by different healthcare facilities. Now, Google is … Read more
421
229
714
826
543