Video: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Video: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

For the original iTunes version, click here. This week, we covered that the Google March 2024 core update is still rolling out 38 days later, but we saw more volatility this week. Just a reminder that the Google helpful content update no longer exists. Gary Illyes from Google again says core update and indexing … Read more

Zero Google Helpful Content Update Recoveries But There Are Core Update Recoveries

Zero Google Helpful Content Update Recoveries But There Are Core Update Recoveries

While we have still not seen any sites recover from the September 2023 helpful content update, we have seen sites recover from previous core updates. We were hoping by now to see sites recover from that September 2023 helpful content update with this March 2024 core update (since it incorporated the helpful content system in … Read more

Google Says Fixing A Helpful Content Site Isn’t About Where Measuring Against The Previous Version

Google Says Fixing A Helpful Content Site Isn’t About Where Measuring Against The Previous Version

I’ll start by saying that was a hard title to write and I hope it makes sense. In short, Google’s John Mueller said on X, when it comes to fixing your site that was hit by the helpful content update, “it’s not relative to previously, it’s basically a re-evaluation of the whole site in the … Read more

The helpful content system has changed – Marie Haynes

The helpful content system has changed – Marie Haynes

Marie Haynes. March 27, 2024. The helpful content system has changed. As of March 2024, it is no longer its own separate system, but now, helpfulness is determined primarily on the page level by Google’s core systems. I spent some time reviewing Google’s previous wording to help us understand this significance of what has changed. … Read more

No Site Impacted By The September Helpful Content Update Recovered Yet

No Site Impacted By The September Helpful Content Update Recovered Yet

As you know, the September 2023 helpful content update was brutal to many small site owners, bloggers, SEOs and others. Some of these folks were desperately waiting for a recovery and were hopeful that this March 2024 core update (which is still rolling out) would result in a recovery. But it does not appear that … Read more

Video: Google Spam Update Done, Patience With Core Update, Helpful Content Recoveries, Yahoo Search Coming & New Head Of Google Search

Video: Google Spam Update Done, Patience With Core Update, Helpful Content Recoveries, Yahoo Search Coming & New Head Of Google Search

This week we covered that the Google March 2024 spam update is done rolling out. Google says to wait for the March 2024 core update to be done before making changes. Google will collect feedback after the core and spam updates are done. We have yet to see any September 2023 helpful content recoveries, but … Read more

Teaching writers when and how to use generative AI to create helpful content

Teaching writers when and how to use generative AI to create helpful content

On Nov. 30, 2022, OpenAI launched ChatGPT, a groundbreaking AI chatbot that can understand and generate human-like text. Less than three weeks later, I started teaching writers how to use generative AI tools like ChatGPT to create helpful content. While this may seem hasty, given the uncertainties around this new technology, I have experience adapting … Read more

5 ways that Google’s helpful content system could evolve based on the evolution of previous punitive algorithm updates like Panda and Penguin

5 ways that Google’s helpful content system could evolve based on the evolution of previous punitive algorithm updates like Panda and Penguin

I’m going to flip the script for this post, which I rarely do. I’ll start with where I think the helpful content system can go from here and then provide the why after (for those that want to better understand some background about Google’s punitive algorithm updates). Here we go. I think Google’s helpful content … Read more

Social media & sharing icons powered by UltimatelySocial
error

Enjoy Our Website? Please share :) Thank you!