In the ever-evolving landscape of digital marketing, Search Engine Optimization (SEO) has become an indispensable tool for businesses striving to make their mark in the online world. While many aspects of SEO have gained widespread attention, some fundamental elements often go overlooked. In particular, SEOs and content marketers do not pay enough attention to meta … Read more
Amazon is testing highlighting product features and customer sentiment as part of a generative AI “customer review highlights” feature. This seems to be an expansion of the test we reported on in June. Why we care. If you sell products on Amazon, this feature could lead to more sales. Reviews remain critical as consumers decide … Read more
Google has a new search feature titled “recent featured highlights” for Major League Baseball players. It showcases stats for recent games, short video clips and more. This was spotted by sports fan Mordy Oberstein who posted on Twitter the following screenshots and said, “Here’s a new one “recent featured highlights” for MLB players. Looks like … Read more
Blog / SEO Strategy / Page quality rating guideline The word ‘search’ has long become synonymous with navigating the Internet. With Google alone processing over 8.5 billion queries daily, maximum efficiency is required to direct users toward the most relevant content possible. To aid in this process, Google hires Search Quality Raters to provide feedback … Read more
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