Need ideas for advertising but don’t know where to start? Don’t worry. We’ve got you covered. Keep reading for 13 advertisement ideas to try in 2024. Plus, get inspiration from examples of successful and creative ads that have worked for other businesses. 1. Target the Right Keywords with Your Paid Search Ads Paying for a … Read more
Looking to upgrade your real estate marketing ideas? Social media is undoubtedly a fantastic tool, but there’s so much more you can do to market your business. Whether you’re a seasoned realtor or a marketer working with real estate clients, crafting a standout marketing strategy is non-negotiable in the competitive real estate industry. With most … Read more
Google is now showing a newish “shopping ideas” carousel within its search results. It can show up for a variety of queries and gives you a less promotional version of the the shop all deals banners, but the links do lead to the Google Search shopping interface. This was spotted by Shameem Adhikarath who posted … Read more
The Value Proposition Canvas is a tool designed to help businesses create value for their customers. Typically, this relates to products or services. However, I have found the framework incredibly useful for content ideation, with customer fit and value at the heart of the process (as it should be). To help you put this into … Read more
Consistently coming up with outstanding content ideas and high-authority backlink opportunities is a tall task for anyone, even seasoned digital marketing experts. The good news is that in the SEO world, it’s perfectly acceptable to cheat off a classmate’s test. What we mean by that is you can analyze your competitors’ websites to find new … Read more
If you’re a marketer in need of some extra income or want to learn a new skill, you should consider picking up a side hustle – and your marketing skills are a perfect fit. Digital marketing side hustles provide some of the best ways to supplement your income, and there are more than a few reasons … Read more
It’s no secret that social media platforms like Facebook and Instagram are goldmines for marketing, with a whopping total of 4.95 billion active users worldwide. Since 60% of the global population is on social media, it’s no wonder that almost 93% of marketers will leverage these platforms in 2024. While registering and setting up a … Read more
Studies show that loyal customers are responsible for as much as 65% of all brand purchases. In turbulent economic times, when consumers become warier with every penny they spend and brands are increasingly desperate to keep the income flowing, loyalty programs play a pivotal role in fostering retention and increased spending. But creating a loyalty … Read more
Manufacturers seeking to create deeper customer connections in today’s competitive digital landscape can leverage Facebook’s immense potential. With over 2.8 billion active users, the platform offers a unique opportunity to reach B2B and B2C audiences. This blog will explore strategic Facebook marketing techniques designed to elevate your brand presence and foster meaningful interactions with your … Read more
What Is SEO Testing? SEO testing is the process of changing a website’s content and design to measure how these changes impact the site’s organic traffic and visibility in search engine results like Google. It involves experimenting with elements like keywords, content, meta tags, HTML headings, and backlinks. Successful SEO testing hinges on understanding what … Read more
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