Microsoft Advertising To Automatically Import Google Ads Conversion Data

Microsoft Advertising To Automatically Import Google Ads Conversion Data

Microsoft sent emails to some Microsoft Advertising advertisers to let them know that if they have run an import from Google Ads to their Microsoft Advertising account, going forward, Microsoft will continue to automatically import your Google Ads conversion data to your Microsoft Advertising campaigns. This email was shared by Kirk Williams who posted it … Read more

How to set up an offline conversion import from Salesforce into Google Ads

How to set up an offline conversion import from Salesforce into Google Ads

So you’re a paid search advertiser with a lead generation client. You’ve been reporting on total leads generated by paid search each month, but now your client wants to know about the quality of the leads your campaigns are providing. Gulp!  If your client has Salesforce as their customer relationship management (CRM) system, you can … Read more

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