Accelerated Mobile Pages (AMP) is Google’s open-source framework for creating lightning-fast mobile web pages. For SEO pros constantly battling the need for speed, AMP promises to deliver near-instant load times and improved mobile user experience. But is it the silver bullet for mobile optimization? Not quite. While AMP can significantly boost page speed and potentially … Read more
A canonical URL is the original or primary version of a webpage. If your site hosts multiple pages with similar or identical content, the canonical URL is the one you want search engines to index. While search engines ultimately determine which URL they consider canonical, you can influence this decision by adding the “rel=canonical” link … Read more
Over the years, search engines have encouraged businesses to improve the mobile experience on their websites. Today, all websites should be mobile-first. Google prioritizes the mobile versions of websites when indexing them for mobile and desktop. Mobile has gone from a good idea to a best practice to a default assumption. If your website isn’t … Read more
By now, you’ve likely seen the announcements about the March 2024 Core Update. This major update will roll out over the entire month and aims to reduce “unhelpful” content by 40%. Interestingly, Google also updated its spam policies to call out some new types of spam it targets. Let’s delve into what exactly changed in … Read more
![How to Use Google Search Console: An In-Depth Guide [2024]](https://seranking.com/blog/wp-content/uploads/2022/10/google-search-console-guide.jpg "How to Use Google Search Console: An In-Depth Guide [2024]")
Blog / SEO Strategy / Google Search Console: A Complete Tutorial for SEO Experts Google provides various tools for collecting and analyzing website data, with one of the most valuable being Google Search Console (GSC). Formerly known as Google Webmaster Tools, it offers SEOs invaluable insights into website performance. Since its launch in 2015, the … Read more
Visitors arrive on your website from many places. Some come from organic search. Some from paid search. Some from social media. And some typed your URL directly into their browser. These are all traffic sources. You can use them to understand your audience and improve your marketing performance. What Are Traffic Sources in Google Analytics? … Read more
The prevalence of mass-produced, AI-generated content is making it harder for Google to detect spam. AI-generated content has also made judging what is quality content difficult for Google. However, indications are that Google is improving its ability to identify low-quality AI content algorithmically. Spammy AI content all over the web You don’t need to be … Read more
Why Is Travel SEO Important? Travel SEO helps travel businesses appear higher in search results so they can reach more potential customers. A successful SEO strategy can help travel agencies get more eyes on their offers in a highly competitive market. Many travel companies rely on paid search to place their sites at the top … Read more
Raven Tools is an SEO, marketing, and auditing tool. It’s cloud-based and is designed to be used by agencies, media companies, in-house marketers, and freelancers. It’s a useful tool but it can be a little tricky to get used to at first. That’s why I’ve put together this comprehensive guide. I’ll show you how to … Read more
April 18, 2016 | Posted by Shay Harel As the dust settles on this past week’s SERP performance we’ve seen the rise and fall of some familiar SERP faces. In our quest to see who has appeared, who has has disappeared, and who disappeared only to reappear again (and so forth), let’s begin … Read more
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