Google’s most recent earnings call was quite optimistic. Here are the bits I found most interesting. AI Overviews In 8 months they have reduced the costs for AIO’s by 90%. Google is seeing strong engagement with AIO’s. They are increasing overall search usage and satisfaction. People who use them come back to search more often. … Read more
I know this is just a space at the Google office divided up but something caught my eye with this photo. The divider has the Google logo somewhat etched into it. It just looked cool. I found this on Instagram. This post is part of our daily Search Photo of the Day column, where we … Read more
Google patents offer valuable insights into the search engine giant’s latest innovations and priorities for improving search technology. This article dives into nine interesting Google patents from 2023, analyzing their potential implications for the future of SEO. Do the patents reflect Google’s actual practices? Just because Google files and publishes a patent application doesn’t guarantee … Read more
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