Google has announced several updates to Search designed to deliver more tailored results. Additionally, Google has implemented some ranking changes to make it easier for people to find personal perspectives and content that demonstrates first-hand knowledge Google claims these updates will provide more personalized experiences based on individual interests and needs. “Search has always been … Read more
What is a Knowledge Graph? A knowledge graph is a reusable data layer that serves as a collection of relationships between things, defined using a standardized vocabulary. It provides a structured framework from which new knowledge can be gained through inferencing, allowing for the exploration and understanding of complex relationships within diverse datasets. The goal … Read more
In July, Google released a massive update to the Knowledge Graph. We named it the E-E-A-T Knowledge Graph update and gave it the codename “Killer Whale” because it made a splash in the SERPs twice: In real time between July 14 and 18. As part of the September helpful content update. A Knowledge Graph (Vault) … Read more
In July, Google released a massive update to the Knowledge Graph. We named it the E-E-A-T Knowledge Graph update and gave it the codename “Killer Whale” because it made a splash in the SERPs twice: In real time between July 14 and 18. As part of the September helpful content update. A Knowledge Graph (Vault) … Read more
I have been optimizing sites for search engines since 1998, the year Google was incorporated. In those 25 years, I never saw an update as big as the 2023 E-E-A-T Knowledge Graph update. My team took a vote and chose a cheeky nickname for the update: Killer Whale (massive and making a big splash). The … Read more
Google seems to have fully rolled out data overlays on top of the knowledge panel cards for both the main card and the sub-cards for the people also search for section. This not only shows you data answering your specific query but also shows you the same data point for other people related to that … Read more
For years, SEOs have primarily associated Schema Markup with its ability to enhance the visibility of web pages on search engine results pages (SERPs), by enabling rich results that capture users’ attention. However, it’s important to recognize that while rich results are a nice benefit of Schema Markup, they don’t fully capture its true value. … Read more
Bing seems to be testing added “learn more” cards under the knowledge panel within the search results. The learn more cards are in a carousel format that you can slide through to learn more about the topic from third-party websites. Here is a screenshot of this from Shameem Adhikarath on X (click to enlarge): Shameem … Read more
Introduction: In the dynamic world of customer relationship management (CRM) and business operations, staying ahead of the curve is the mantra for success. In this digital age, where customers expect instant answers and personalized solutions, Salesforce Knowledge empowers businesses to precisely deliver that. Salesforce Knowledge is not just a tool; it’s a paradigm shift. It’s … Read more
March 13, 2014 | Posted by Shiri Berzack Google has added official tour and performance dates to the knowledge graph when searching for a musical artist. This gives the musicians another platform to promote their live performances and gives users more information by simply viewing a SERP, rather than having to look through … Read more
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