Google announced new shopping features through Google Lens to help with in-store shopping and local shopping. Google said, “Google Lens can quickly show you product insights tailored to the store you’re in. Just snap a photo to find product information, similar products in-stock, whether a store’s price is competitive and shopper reviews.” This is available … Read more
Shopping ads will appear above and alongside Lens’ visual search results before the end of 2024, Google announced today. What it looks like. Google shared an example showing a search result someone would see when shopping for a green backpack using Lens. A searcher can tap the Lens icon in the search bar and then … Read more
Apple had its big event yesterday, and during the iPhone talk, they announced Apple Visual Intelligence. Where you can take photos of anything, and it will use Apple Intelligence for local search, shopping, homework help, and more. Apple is using Google, ChatGPT and I think maybe Yelp and OpenTable with Apple Maps for these integrations. … Read more
Google seems to be rolling out a new Google Lens feature that lets you record with your camera and also speak with your voice on top of that video. Then Google Lens will match the video or image with your spoken text to give you a set of search results or an AI Overview. This … Read more
A keynote at Google’s Marketing Live event showed a new AI-powered visual search results that feature advertisements that engage users within the context of an AI-Assisted search, blurring the line between AI-generated search results and advertisements. Google Lens is a truly helpful app but it becomes unconventional where it blurs the line between an assistant … Read more
Google is rolling out upgrades to Google Lens and Circle to Search, adding more links, knowledge panel information and even the new AI Overviews to the search results generated by Lens and Circle to Search. “We’ve been expanding the type of results you can get with Lens & Circle to Search,” Rajan Patel, the VP … Read more
Successful SEO professionals know a lot about dealing with uncertainty – such is life when algorithms that make or break performance are kept under lock and key. But Search Generative Experience (SGE) triggers change-related anxiety from even the most seasoned SEOs. Simply put, it’s both a paradigm shift and a quickly moving target; Google’s incorporation … Read more
Did you know that a search through Google Lens can trigger an AI-generated response in the Search Generative Experience? I guess it makes sense, Google Lens is generally just triggering a query and if you are in the SGE beta, why wouldn’t it show an SGE response in that case? Brian Freiesleben spotted this the … Read more
As of July 13, we can now use Images within Bard. It then integrates with Google Lens. I spent some time playing with it and here’s what it can and can’t do so far. Bard can understand there are two cats on a cat tree in this image What do you see in this image? … Read more
This week, we had yet another pretty *** and unconfirmed Google search ranking update in the middle of the week. Google finally launched that perspectives filter in the mobile US search results. Google updated its Search Generative Experience to use data from reviews and photos within Google Business Profiles. Google now lets you virtually try … Read more
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