Google’s John Mueller was asked in an SEO Office Hours podcast if blocking the crawl of a webpage will have the effect of cancelling the “linking power” of either internal or external links. His answer suggested an unexpected way of looking at the problem and offers an insight into how Google Search internally approaches this … Read more
Internal linking is one of the most under-utilized arrows in the quiver of a site owner. Although inbound link building gets all the press, it’s the correct use of internal linking that can really move a site algorithmically when done strategically. Google has been vocal about the importance of Internal linking for years. Google’s John … Read more
Tyson Braun Tyson served as Senior SEO Consultant on the Professional Services Team at seoClarity, where he helped seoClarity users plot the best path to success. He has held positions at leading SEO and Digital Marketing agencies as well as internal SEO Manager roles working with top brands in several industries in his 10 years … Read more
When done correctly, internal links create a network of connections between related content, helping your audience easily find what they need beyond the initial post or article they encounter on your site. Source link
Danny Sullivan, Google’s Search Liaison, made it crystal clear that the site reputation abuse policy has zero to do with linking. This means that who you link to and/or who links to you has no impact on this new policy that Google began enforcing with manual actions earlier this week. Danny Sullivan said this on … Read more
A year ago, Google Gemini (formerly known as Bard) began linking to sources as citations and we rejoiced. Well, it looks like in most cases, Gemini has stopped linking to sources. I believe this started about a week or so ago but I am not sure on the timing. I noticed it on Wednesday of … Read more
Google will soon recommend linking your Display & Video 360 advertisers to Google Analytics. Once it detects an unlinked DV360 advertiser, you may start receiving these recommendations similar to the notification displayed in the image below: Why? Linking the DV360 advertiser allows you to export Analytics audiences and conversions to DV360. Additionally, you can view … Read more
In the past, we’ve measured the value of Schema Markup purely through the lens of rich results. However, we’ve seen a lot of changes in rich results and the overall search experience this past year. The uprising of generative AI-powered search engines, accompanied by the volatility in rich results, has prompted our team to dive … Read more
Internal links direct users and search engine bots to different pages on the same website. So they can be great for your SEO. But internal linking mistakes—like broken links or orphan pages—can undermine your site’s SEO and hurt the user experience (UX). In this article, you’ll learn about 11 of the most common internal linking … Read more
Internal linking has often been a powerful tool for SEO, helping serve as a bridge to connect various webpages. One main goal has typically been to boost visibility in search engines. However, the importance of internal linking extends beyond SEO; it’s pivotal in creating a navigable, user-friendly website, especially for people with disabilities. Internal linking … Read more
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