Google’s John Mueller was asked if internal links that point to its own page, does Google give those links more weight. In short, John Mueller of Google said no. The question from Sina Afkham was, “How much weight does Google give to internal links pointing to a page itself? Does Google consider the anchor text … Read more
Internal links are to backlinks what Robin is to Batman—they’re crucial to SEO success yet receive little to none of the credit. In this guide, I’ll explain what internal links are, how to set up an internal linking structure, and how to strategically use them in SEO. Internal links take visitors from one page to another … Read more
Earlier this month, we reported that Google was testing three-different citation and link formats in the Search Generative Experience AI-generated answer. It seems that as of yesterday, Google has pulled back that test and removed the links from those answers. Britney Muller noticed they went away yesterday afternoon and posted about it on Twitter. “Have … Read more
Earlier this month, Google began testing links within the Search Generative Experience AI-generated snapshot answers. Well, it seems Google has stopped that test and is no longer testing links or citations in these AI-generated answers. Link test. Here is a screenshot of the links/citations in these answers. Please note our original coverage showcased three different … Read more
Google has introduced the ability for businesses to add social media profile links directly in their Google Business Profile. This new option enables companies to showcase their social media presence alongside other information in Google Search and Maps. By having social media links accessible on their Google Business Profile, businesses can provide customers with more … Read more
Google may soon allow businesses and organizations to manage their social media links that show up on their local listing within Google Search and Google Maps. Google added a new help document on how to manage your social links in Google Business Profiles. Manage social links in Google Business Profiles. This feature is not fully … Read more
Google seems to now support adding social media links to your Google Business Profiles. You can add your Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (formerly known as Twitter), YouTube and other social links to your business profile. This was spotted by Elizabeth Rule who posted about this on Twitter, she shared a link to the … Read more
Google has added those definition-based contextual links to some of the words placed in the Search Generative Experience answers and results. This is very similar to the featured snippet injected definition links but in this case, you can trigger a conversation in SGE when you ask for more details. Google said that they “will soon … Read more
People have long added external links to their blogs in hopes of being seen as relevant. Countless others are vying for these backlinks because they want their rankings to increase. “What will happen if I external link to a popular website like Wikipedia?” a Redditor asked. And Google’s John Mueller broke the floodgates open with … Read more
YouTube is expanding its link listing display on creators’ channel profiles. The platform now allows you to include up to 14 prominent clickable links near the ‘Subscribe’ button to create awareness of your other platforms, such as websites, social profiles, merch sites and any other links that comply with its Community Guidelines. The new feature … Read more
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