Google is now showing a new section in some local panels named “Units available to rent.” This shows homes, condos and other apartments that the company has listed as available to rent out. Dan Buchy notified me of this and posted about it on LinkedIn – you can see it yourself for a search on … Read more
It’s time for the big Google Webmaster Report, the January 2024 edition. This month we saw the November 2023 Google reviews update completed after 29 days. But that wasn’t the end of the volatility, it was a very volatile month. Google also confirmed it tweaked its local ranking algorithm to strengthen openness for non-navigational queries. … Read more
According to Sagapixel, 46% of Google searches have a local intent. That’s more than 2.5 billion searches a day that start online but seek local information! (There are more than three million searches related to “near me”) Today, the key to driving site traffic and foot traffic to your local business is gaining search visibility on the … Read more
Google’s continued evolution of Search and Discover with new features demonstrates its commitment to adapting to shifting consumer needs, interests, and trends. By improving its search results with a personalized feed, social posts, discussions, stories, and generative AI, Google creates new opportunities for marketers and advertisers to reach target audiences. This article will explore Google’s … Read more
Online reviews are vital for businesses because they build consumer trust and influence decision-making. Positive reviews can boost your business’s reputation and help you attract more customers. While negative reviews—though they can sting sometimes—provide valuable feedback for improvement. In this post, we’ll explore what a review app is and how it can help you manage … Read more
Local listing management is like making sure your business can be found on a giant online map. It’s about giving your business a digital ID card that tells people: Who you are (your business name) Where you are (your address) How to reach you (your phone number and website) This information shows up in many … Read more
Google is testing local ads in its search results titled “Choose a place in the area.” This comes in a format with image carousels and list views. This was spotted by Anthony Higman and he posted some screenshots on X and he wrote, “New “Choose A Place In The Area” Local Ads SERP Feature.” He … Read more
Google seems to be testing a new box underneath the local pack that is titled “websites for places.” It shows websites that represent the place listings showing in the local pack above it. This was spotted by Von Christian Kunz who posted this on X. He wrote, “Google is showing ‘Websites zu Orten’ which means … Read more
A local landing page is a web page designed to show people and search engines where businesses operate. It can include details on the service area a business covers, directions to a physical shopfront, and information about the staff and services available at that location. You may have heard that Google doesn’t like to rank … Read more
Bing is showing a box in its search results for “Local businesses for Christmas.” This box shows Christmas-related stores, such as groceries, bakeries, etc, that are open now. I suspect this is useful in that there are many people looking for stores that might help them prepare for the holiday. I personally do not see … Read more
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