Local Archives - Page 19 of 40

Search News Buzz Video Recap: More Google Ranking Volatility, Local Openness Signal Confirmed, Some Indexing Issues, Long Google Ads & More

December 22, 2023 by BTR

As we approach the end of the year, it just seems Google is getting more and more volatile with its search results. Google also confirmed that “openness” as a local ranking signal was strengthened. On Thursday morning, Google had delayed indexing issues for some sites, but Google confirmed it hours later. Google’s Danny Sullivan collects … Read more

Local SEO Strategies for New Zealand Businesses

December 20, 2023 by BTR

Having a strong online presence is crucial for any business looking to thrive; this is especially true for businesses in New Zealand, where competition can be fierce in both local and global markets. That’s where search engine optimisation (SEO) comes in – the process of improving your website’s visibility on search engines like Google. And … Read more

Confirmed: Google Local Search Algorithm “Openness” Now Stronger Signal

December 18, 2023 by BTR

Earlier this month we covered a report from Sterling Sky that said the Google Local search ranking algorithm now uses if a location is open as part of its local ranking system. Google’s Search Liaison, Danny Sullivan, confirmed the change late on Friday saying, “we’ve long used “openness” as part of our local ranking systems, … Read more

Google local search ranking algorithm strengthens “openness” signal

December 17, 2023 by BTR

Google’s local search ranking algorithm has recently been updated to strengthen its “openness” signal for non-navigational queries. Danny Sullivan, Google’s Search Liaison, said, “we’ve long used “openness” as part of our local ranking systems, and it recently became a stronger signal for non-navigational queries.” What changed. Earlier this month a report showed Google ranked open … Read more

Google Confirms Business ‘Openness’ As Local Ranking Factor

December 16, 2023 by BTR

Recent findings by SEO professionals suggest that Google has recalibrated its local search algorithm, placing more emphasis on a business’s listed hours of operation as a key ranking signal. According to Joy Hawkins of Sterling Sky, the trend became noticeable after the November 2023 core update, leading to businesses that appear as closed being significantly … Read more

Google Local Panel Adds Share Button Within Three Dots

December 15, 2023 by BTR

Google has added to some listings in the local panel in its search results a “Share” button within the three dots in that listing. Previously, the three dots had the ability to suggest an edit, learn more about the data and maybe claim the listing. Now Google brought back the share feature from 2017 within … Read more

Search News Buzz Video Recap: Extreme Google Ranking Volatility, Google Groups Drops, Parasite SEO, AI, Ads & Local Search

December 15, 2023 by BTR

For the original iTunes version, click here. The Google search results have been very volatile the whole past week, and most SEOs think Google will confirm another algorithm update before 2023 comes to a close. Google Groups is no longer ranking as well in Google Search. Google said it has taken steps to combat … Read more

Google Local Notice When Review Posting Is Turned Off

December 14, 2023 by BTR

At the beginning of this year we covered the updated posting restrictions guidelines for Google Maps where Google said they can turn off posting for a particular place. Well, we are now seeing an example of that in action, where Google is testing the reviewer that posting has been turned off. Hiroko Imai posted a … Read more

Google Local Photos Results With Heart & Other Reactions

November 29, 2023 by BTR

Google seems to be testing allowing searchers to “heart” and other emoji reactions a photo in the local search results. This can be a way for Google to learn if the images uploaded to the hotel listing is useful to searchers and maybe also help searchers interact with the Google local search results more. This … Read more

Local Consumer Search Behavior Trends in Q3 2023

November 28, 2023 by BTR

Want to learn more? See our latest in-depth analysis of Google Business Profile trends by vertical, and catch our 2023 Local search ranking factors breakdown webinar on demand now for more insights to fuel your enterprise local marketing strategy. What do your brand’s Google Business Profile (GBP) performance metrics tell you about the experiences customers … Read more

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