Google Ads moves reports to new location in latest UI update

Google Ads moves reports to new location in latest UI update

Google Ads has rolled out an updated UI to a small number of accounts. While the affected accounts will experience a different layout, structure and design, it’s important to note that there have been no changes in functionality to any tools or features. This specific UI change, which is currently in beta for Manager Accounts, … Read more

Location Landing Pages: 6 Crucial Elements Of Local Visibility

Location Landing Pages: 6 Crucial Elements Of Local Visibility

A local landing page is a web page designed to show people and search engines where businesses operate. It can include details on the service area a business covers, directions to a physical shopfront, and information about the staff and services available at that location. You may have heard that Google doesn’t like to rank … Read more

Google Maps: New Location Data Controls & Ability To Delete Visits

Google Maps: New Location Data Controls & Ability To Delete Visits

In a move to increase user privacy, Google Maps launched updates to give users more control over location data storage and recent activity. With these updates, users will be able to manage their Location History with greater precision. The changes could, however, affect analytics data marketers utilize for location targeting. Timeline Storage On Local Device … Read more

Google Ads is updating Location asset requirements

Google Ads is updating Location asset requirements

Google Ads has confirmed that it is going to update the Location asset requirements in December. The update will clarify the types of location assets that are not permitted on Google Ads. Locations that will not be allowed as Location assets include: Locations that are closed Locations that are not recognized by Google Locations that … Read more

Google Business Profiles Verification Method: Upload Photo At Customer Location

Google Business Profiles Verification Method: Upload Photo At Customer Location

Google Business Profiles is adding a verification method for some categories of businesses to make it easier for them to verify their business with Google. This one, you can upload a picture of your vehicle in the local area where you meet your customers. This was spotted by Kevin Pauls who posted on X saying … Read more

Location Page Strategies for SEO Success

Location Page Strategies for SEO Success

What Is a Location Page? A location page is a page on your website specifically optimized to target a particular geographic locale or region. Chain stores, restaurants, banks, and local service providers all commonly use location pages as part of their overall SEO strategies. For example, here’s a location page from NannyPod, a babysitting service … Read more

New Google Ads Policy Disallows Location Assets For Closed Locations

New Google Ads Policy Disallows Location Assets For Closed Locations

Google has sent out an email to some advertisers using location asserts within Google Ads with “new policy requirements.” In short, it says that if your location is closed, not recognized, or does not match the business ads location, then Google Ads location assets are not allowed. Google wrote, “Locations that are closed, not recognized … Read more

New Google Graphical Choose Location For Search Results Overlay

New Google Graphical Choose Location For Search Results Overlay

Google is testing a new method to ask users to choose their location to better localize or personalize the search results presented to that searcher. This overlay says, “choose location for search results” and then offers an option for an “estimated location” or “precise location.” This was spotted by Will Flannigan, the SEO Editor at … Read more

Navigating Independence: GPS and Location Services Navigation Apps for Cognitive Disabilities / Blogs / Perficient

Navigating Independence: GPS and Location Services Navigation Apps for Cognitive Disabilities / Blogs / Perficient

In today’s digital age, GPS and location services navigation apps have revolutionized the way we find our way around the world. For individuals with cognitive disabilities, these apps offer a lifeline to independence and safe mobility. Whether it’s getting to school, work, a doctor’s appointment, or simply exploring their community, these navigation tools provide invaluable … Read more

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