Local businesses must ensure they can be found by those looking for them – both online and on the road. Location pages on your website are the perfect place to direct people to your place of business while giving additional information that might be helpful to them. Location pages also signal important information about your … Read more
Google’s John Mueller was asked if it matters SEO-wise or search ranking-wise if you place /services/ before /location/ in your URL structure or the other way. John said when it comes to SEO, it really does not matter. It seems John is saying that the word location in a URL does not really matter much … Read more
December 1, 2014 | Posted by Rank Ranger We’ve heard from SEO agencies responsible for rank tracking of sophisticated sites in the travel, hotel, healthcare, real estate and various franchise industries, that they found the task of reporting keyword rank for one website with hundreds of locations to be very complicated and time … Read more
May 27, 2015 | Posted by Laura Campbell If your local rankings have demonstrated extreme rank changes recently, it’s quite possible that the site you’re managing has been bitten by a Google Geo Location bug. And you’re not alone since Local Search Forum members have reported and documented unstable fluctuation of local search continuing … Read more
Google Ads has a setting named “automated locations” that has a subsetting to grant Google Ads access to your media and photos from your Google Business Profile. You can turn this on or off under “automated locations” option in Google Ads. Anthony Higman said this is new and posted about this on Twitter. The setting … Read more
Google Bard can now use your device’s precise location to provide better local results to your questions. When you go to Google Bard, a popup dialog may show up that reads “To get more relevant responses, you can also choose to let Bard use your device’s precise location.” The notice. Here is what you might … Read more
Structured data is a standardized way of providing information in addition to the actual content of the page to help search engines, like Google, better understand it. Google says these “explicit clues” about the page’s content, communicated via schema markup, also help make search results more engaging to users via rich results. This is particularly … Read more
Google has been rolling out or testing a few new Google Maps, Google Business Profile and local features that I wanted to share. They include a new sponsored listing box, Business Profile pending pin label and a new location for the reviews aren’t verified. Let’s go through each one quickly. Maps Listing Sponsored Box Google … Read more
For some accounts, Meta has just updated its location targeting settings. What’s changed. In the past, Facebook’s default setting for targeting locations was “Living in or recently in this location.” This meant that without making any alterations to the settings, advertisers would reach individuals who either resided in the selected locations or had recently visited … Read more
Google’s John Mueller said when it comes to international SEO and multilingual sites, the CDN’s location does not really matter for SEO. He said on Mastodon, “When it comes to SEO, that doesn’t matter.” This was based on him being asked the following question: For a multilingual site with different local target audiences and .com … Read more
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