#Machine

Documenting Google’s site-level evaluation and impact on search rankings using the ‘Gabeback Machine’ [Googler Quotes, Videos, Documentation and more]

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Documenting Google’s site-level evaluation and impact on search rankings using the ‘Gabeback Machine’ [Googler Quotes, Videos, Documentation and more]

It’s not like all urls on a site suddenly become low quality overnight… It’s a site-level adjustment that can impact rankings across an entire site. After the recent creator summit, some attendees explained that Google’s Pandu Nayak joined the group to answer questions about the helpful content update, Google’s evaluation of quality, the current state … Read more

Humanizing AI-Optimized Content: Blending Machine Efficiency with Human Creativity

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Humanizing AI-Optimized Content: Blending Machine Efficiency with Human Creativity

Artificial intelligence (AI), natural language processing (NLP), and machine learning have revolutionized the way we create content, and continue to streamline the creation process. With tools that can churn out blogs, social media posts, and even entire articles in seconds, it’s no wonder marketers and writers are leaning on AI-optimized content. But, while AI is … Read more

Google’s Updated Machine Learning Courses Build SEO Understanding

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Google’s Updated Machine Learning Courses Build SEO Understanding

Google has updated its machine learning crash course with new videos and modules on large language ****** and automated machine learning. These courses are useful introductions to the technologies behind modern search engines and generative AI, information that will make you a better SEO. What Is Google’s Machine Learning Crash Course? Google’s machine learning course … Read more

Google Replaces Cache Link With Internet Archive’s Wayback Machine

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Google Replaces Cache Link With Internet Archive’s Wayback Machine

After Google has angered tons of SEOs and searchers over removing the cache link from the search result snippets, Google decided several months later to add links to Internet Archive’s Wayback Machine. This will give you snapshots in time of what that webpage looked like, but it is not powered by Google. As a reminder, … Read more

Google Search adds Internet Archive’s Wayback Machine links to about this page

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Google Search adds Internet Archive’s Wayback Machine links to about this page

Google Search is rolling out a change to its About this page/result feature where it includes links to the Internet Archive’s Wayback Machine. This enabling searches to view the previous version of a given webpage. Google added this feature likely because of the complaints about Google removing the cache link from that feature. What Google … Read more

Wayback Machine: 5 Alternatives To Try

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Wayback Machine: 5 Alternatives To Try

The internet is constantly changing, with websites appearing and disappearing and information being added or removed constantly. This makes it hard for people who study and analyze the internet or businesses to control their online appearance. It’s easy for things to get lost or vanish entirely. But there’s good news! There are web archives, like … Read more

Man vs. Machine: Ranking the Top AI Content Tools for 2024

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Man vs. Machine: Ranking the Top AI Content Tools for 2024

Creating content takes lots of time and effort – and if you’re too busy to do it yourself – it’s not exactly cheap to outsource, either.  Yet, consistently releasing high-quality content is necessary to compete with other online businesses, both on search engines and social media platforms.  Ever since the official launch of ChatGPT in … Read more

Machine Learning Examples In The Real World (And For SEO) (Festive Flashback)

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Machine Learning Examples In The Real World (And For SEO) (Festive Flashback)

Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and … Read more

Google Helpful Content System Uses Machine Learning To Understand If Content Is Helpful

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Google Helpful Content System Uses Machine Learning To Understand If Content Is Helpful

This is just a reminder that Google uses machine learning to understand if content is helpful or not within the Google helpful content system. This is not new, we’ve known this for over a year, but it seems many of us keep forgetting. Google told me back when it was about to release the helpful … Read more

Jarvis Rising – How Google could generate a machine learning model “on the fly” to predict answers when Search can’t, and how it could index those ****** to predict answers for future queries [Patent]

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Jarvis Rising – How Google could generate a machine learning model “on the fly” to predict answers when Search can’t, and how it could index those ****** to predict answers for future queries [Patent]

After analyzing a Google patent related to PAA and PASF, I started reviewing other recently-granted patents. And it wasn’t long before I surfaced another very interesting one regarding the use of machine learning ******. The patent I just analyzed focuses on using and/or generating a machine learning model in response to a query (when Google … Read more

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