March 7, 2017 | Posted by Shay Harel Frigid February was feverishly frothing with Google SERP activity. There were simply an abnormal abundance of big ticket SERP and SERP feature items to discuss. While I could go and on about just how significant and action-packed last month’s SERP was, I won’t. Instead, and … Read more
May 23, 2017 | Posted by Mordy Oberstein Recently, there has been some industry speculation that Google rolled-out an algorithm update circa May 18th. Indeed we tracked an increase in rank fluctuations on our Rank Risk Index, indicating that an update was pushed over at Google. Making use of a unique SEO tool … Read more
Microsoft is urging marketers to review and adjust their ad campaigns as it prepares to roll out a major policy update. Advertisers can expect big changes to their Microsoft Advertising accounts in the coming months, as new policies and resources start being introduced from July 1. Why we care: Advertisers will potentially need to take … Read more
Looker Studio has rolled out a major update to its system, unveiling 170 new fields for reporting. In order to access the new data, users must refresh their GA4 data sources. Why we care: You can now create more in-depth, detailed Looker Studio reports because they will have access to data that previously wasn’t available. … Read more
Google has released its first set of quality updates to the new Google Search Generative Experience that began to roll out a few weeks ago. The most noticeable update is that it is much faster, in fact, twice as fast, in responding with an AI-generated snapshot/answer. Danny Sullivan, Google’s Search Liaison, said on Twitter, “we’ve … Read more
April 1, 2020 | Posted by Shay Harel Where do I start? The whole world is “topsy-turvy” as COVID-19 continues to wreak havoc on our society. To be honest, it’s a bit hard to write about SEO at a time like this. So let me begin by saying I hope you are well … Read more
Google released sitelink updates that caused impression and average position drops in Google Search Console. Merkle SEOs Melody Petulla and Kyle Blanchette explain what happened and why it should not impact traffic. Read the full post on Search Engine Land . Source link
Well, SEOs and site owners had a heck of an end to the summer of 2022. It all started with the Helpful Content Update (HCU), which rolled out on August 25, 2022. The rollout of Google’s new site-wide signal took a little more than two weeks to complete (and it only seemed to impact the … Read more
There are many attributes that an SEO must have in order to be successful, but one of the most important ones is being willing to improve all the time. Improvement doesn’t always come from making things right. In fact, the only way you’ll really improve is by failing, over and over again. However, when … Read more
The Google February 2023 Products Review rollout is complete and has been causing significant volatility. The update first rolled out on February 21, 2023, and was completed on March 7, 2023, taking 14 days to roll out. Although the February Product Review Update is quite similar to past updates, it had a much wider reach … Read more
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