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June 28, 2022 | Posted by The In Search SEO Podcast Is it really possible for other marketing channels to positively impact your SEO efforts? And if so, how? That’s what we’re going to be discussing today with a drummer who plays in a band with Katy Perry’s Grammy Award-winning guitar player. Nowadays, … Read more
July 27, 2022 | Posted by Darrell Mordecai Okay, you’re convinced that content marketing can improve your business. The question is… How exactly do you create an effective content marketing strategy? I mean, let’s face it, just publishing blog posts or videos is not a strategy. Successful content marketing requires the right content … Read more
Listen up, content marketers! Are robots about to take your job? Don’t panic just yet. Listen to the new episode of What If? So What?, where Jim and Kim talk with Eve Sangenito, principal of digital marketing & customer experience consulting at Perficient. In this episode, they investigate the depths of generative AI and its … Read more
Affiliate marketing can be a lucrative career, with some high-ticket commissions in the hundreds or even thousands of dollars per sale. I’ve been in the affiliate space for over a decade and even sold an affiliate site for multiple six figures. I’ve learned a lot about what it takes to earn big commissions—and I’m going to … Read more
![SEO & Content Marketing Trends That Are Changing In 2023 [Webinar]](https://www.searchenginejournal.com/wp-content/uploads/2023/03/featured-3-64231ca225ac5-sej.jpg "SEO & Content Marketing Trends That Are Changing In 2023 [Webinar]")
Feeling pressure to continue delivering results, despite lower budgets and bandwidth in 2023? Wouldn’t it be faster to know what’s working and what’s not, so you can craft a strategy with less cost for experimentation and more results? It can be challenging to know which marketing channels to prioritize for maximum ROI. So, if you’re … Read more
Nowadays, digital marketing is necessary. So is Keyword Gap tool. More and more people are searching and buying products online. But customers are not buying immediately. Instead, they go on a journey — to Google around, read some articles, compare brands and see reviews before they finally make their purchase. Digital marketing is what helps … Read more
Measuring campaign success is critical now more than ever. Calculating the incremental lift and the resulting value that campaigns provide is a great way to assess the impact of your marketing tactics and improve the performance of channels and ROI. So, what is incrementally, and how do you measure campaign effectiveness using incrementality testing and … Read more
As we move into web3 and metaverse marketing it is well worth investing in the expertise of a dedicated web3 digital agency. This new era of the internet brings with it incredible possibilities for businesses and brands to reach audiences in ways that really move the dial. But, what is metaverse marketing and why do … Read more
An influencer recommends a new skincare product on his Instagram feed. A tech magazine publishes a sponsored post about an upcoming graphics card. A well-known blogger reviews a new smart home gadget they received for free. These are all examples of affiliate marketing, which in the age of social media, is potentially one of the … Read more
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