If you want to drive more potential customers to your online store, e-commerce SEO may be just the ticket. Keep reading to learn what it is, why it’s important, and how to master it. E-commerce SEO is the process of optimizing an online store to improve its visibility and rankings in search engines like Google. … Read more
High-authority backlinks are extremely powerful ranking tools, with 58.1% of SEO experts agreeing that they substantially impact search results. Research has also uncovered that the top-ranking pages on Google have more backlinks than lower-ranking pages, reinforcing the need for effective link-building campaigns. Yet, obtaining high-quality backlinks is challenging, involving countless hours of outreach, research, and … Read more
Content writing and SEO are two art forms that go hand-in-hand. If you want to improve your SERP rankings and generate more organic traffic, then you’ll need to write high-quality pieces of content that follow SEO best practices. However, you can’t resort to spammy techniques like keyword stuffing or vaguely rewording existing articles – otherwise, … Read more
What many SEOs underestimate when they get into working for an enterprise company is that there is more to the job than just optimizing the website. Most corporations have strict procurement processes that could be easier to navigate. However, if you, as an SEO, understand this process and are prepared, then it can go smoother. … Read more
When it comes to Connected TV, you don’t need to walk the road less traveled when there is already a bridge to success. Successful advertisers have already done the hard work of figuring out what a winning performance-focused CTV strategy looks like. MNTN looked at the top 25% of advertisers on its platform and put … Read more
May 7, 2019 | Posted by The In Search SEO Podcast Don’t forget, you can follow the In Search SEO Podcast by subscribing on iTunes or by following the podcast on SoundCloud! The In Search SEO Podcast Community Question of the Week! What are some solid ways you can determine how Google looks … Read more
Kateryna HordiienkoResearch Editor at Serpstat In the rapidly evolving world of artificial intelligence, a new category of professionals has surfaced — prompt engineers. These masterminds of AI manipulation hold the keys to unlocking the full potential of generative AI ******. But who exactly are these prompt engineers, and why should you consider hiring one? Let’s … Read more
Do you want to know the theory of search engine optimization (SEO)? The secret to cheap ever-green traffic that can trigger massive growth? Many marketers focus on content marketing, which involves creating articles online. Product-led SEO is a more customer-centric approach. Product-led SEO revolves around the concept of optimizing your product or service offerings to … Read more
Importance of a quality data: Many organizations, whether they recognize it or not, experience the effects of disparate data. High-quality data is the cornerstone on which success is built when a decision must be taken, or a plan needs to be put into action. The Master Data Hub steps in at this point. No matter … Read more
Keyword discovery is the process of finding keywords that you want to rank for in search engines. With a keyword research tool, you can get your keyword search volume, CPC, and insights for all keywords you search. The keyword discovery process How to choose the right keyword research tool How to shortlist your best SEO … Read more
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