Google’s John Mueller said it is a “terrible idea” to disavow links based on metrics from a third-party tool. In fact, John is not a fan of disavowing links in most cases. When John was asked if one should disavow links based on those pages being under a certain score from a third-party tool, John … Read more
January 13, 2021 | Posted by Darrell Mordecai Important question. How many businesses have blogs and produce content? Now, this follow-up question might be a little disturbing… How many businesses actually track their content marketing success? There is no question that effective tracking is crucial. I mean, would you run paid ads without … Read more
Metrics are how you measure the performance of your digital marketing strategy – so, without the right metrics, you won’t know if the time and money you’re spending on your digital marketing campaigns are worth it! Here’s what your team should be tracking in 2023. #1 – Percentage of new visitors This metric helps answer … Read more
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