Google announced that all merchants will be migrated (or as Google put it “upgrading”) from the old Google Merchant Center to Google Merchant Center Next by September (next month). We knew this was coming, we covered the upgrade emails back in July but here is the official announcement. Google wrote last *****, “Merchant Center Next: … Read more
Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance Max provides all the same benefits of Smart campaigns and more,” in an email sent to one advertiser. The email was sent from Google customer experience support to Vishal Nihalani, and it reads, “As Google … Read more
Sitecore recently announced they are moving away from MyGet and to NPMJS for its package provider. After November 2023 the MyGet public feeds will be unavailable and any SXA themes and publishing pipelines should be updated before that time. Sitecore was unable to retain the @sxa prefix with this move and as a result, the … Read more
Google’s John Mueller said it “reduces some risk” to launch a new domain prior weeks before migrating your site to it. John said this helps both with internal site risks and also external site risks (like from Google’s side). This came up in a Twitter thread where Jan Caerels posted asking “Someone recently asked me … Read more
Embarking on a journey to switch to a new content management system (CMS) can be a daunting task. From creating fresh content to revamping outdated information and optimizing your pages to perfection, it can be quite challenging. But worry not, because we’ve got you covered with our SEO tool roadmap specifically designed for HubSpot CMS … Read more
As we approach the Google Analytics 4 migration deadline, Google Ads Liaison, Ginny Marvin reminds advertisers that some “advertisers could see a significant performance impact” in their ad campaigns if they do not migrate. Ginny wrote this on Twitter, first talking about the Google Analytics 4 deadline, saying “the GA4 deadline is fast approaching. Universal … Read more
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