Google Analytics may not have fully brought in your analytics data for Wednesday, November 13th, within the GA4 interface. Over the past few days, I’ve seen complaints from site owners and marketers about GA4 missing data from that day. This does not seem to be impacting everyone, or at least, not everyone is noticing the … Read more
Google Search seems to be missing the video tab under the search bar for some searchers. I suspect this is some sort of weird bug, there is no way in my mind that Google will do away with the ability to search for videos. Nevertheless, there are tons of complaints in the Google Web Search … Read more
Today is the day Google would be celebrating its birthday or anniversary – September 27th. As Google posted last year, On September 27, 1998, Google Inc. was officially born. But if you go to Google.com, there is no Doodle on the home page to celebrate. Google generally, but not always, has a special birthday Doodle, … Read more
Meta Ads provides a solid foundation of basic metrics like ROAS and conversion rate, but savvy marketers know that true optimization lies in the details. Are your clicks translating into quality visits? Is your audience reach expanding or stagnating? These questions demand more nuanced data. Below are six advanced key performance indicators (KPIs) that Meta … Read more
There are a ton of complaints and a lot of concern around Google Analytics missing data in the normal overview report for yesterday and today. I see it also, I am seeing no data from this site and others in my GA4 reports for yesterday or today – although the real time reports work. Since … Read more
Imagine having a crystal ball for your marketing. Google Analytics 4 (GA4) puts that power in your hands! This revolutionary platform empowers small businesses with a wealth of features designed to unlock valuable customer insights, optimise campaigns across channels, and navigate the evolving privacy landscape. As a Melbourne-based digital marketing agency specialising in affordable marketing … Read more
A Google community manager, Alistair D., posted a Reviews troubleshooting and FAQs document in the Google Business Profiles forums. It goes through why reviews go missing, how to remove reviews and how to troubleshoot those issues with the Google Business Profiles tools. Missing Reviews Alistair wrote, “There are several reasons why reviews may be removed … Read more
For the past several months, generally around the helpful content update in September and the various core updates we had over the past several months, there have been complaints with image thumbnails for some sites not appearing in the Google Search result listings. Google responded again to the issue, saying it is not a technical … Read more
Did you know that Apple can mark a business listing within Appel Maps / Apple Business Connect, as permanently closed if that business listing is missing the business hours and business address and/or if the business hours and address do not match what is on the business’s website or other local listings (like on Yelp, … Read more
Page load speed, among other Core Web Vitals, is a known Google organic ranking factor. While we have the PageSpeed Insights tool, it unfortunately only works on one page at a time. The Page Timings report in Universal Analytics surfaced specific pages on your site that were slowest, allowing you to prioritize which pages to … Read more
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