Google has made a small update to its crawl budget documentation page to add a best practice is to have the same links on both the mobile and desktop version (if you have different versions) on the page. If you do not do this, it can slow the crawling and discovery of your site, especially … Read more
![PSA: The importance of catching sneaky mobile SEO problems in Google’s mobile-first indexing world [Case Study and Tools]](https://www.gsqi.com/marketing-blog/wp-content/uploads/sites/3/2024/10/mobile-first-indexing-problems.jpg "PSA: The importance of catching sneaky mobile SEO problems in Google’s mobile-first indexing world [Case Study and Tools]")
In 2017 I wrote a post covering the risks of having mobile SEO problems as Google’s move to mobile-first indexing was approaching. That post focused more on sites running m-dots and the various issues that could arise based on Google’s plans to use the mobile version of a page for indexing. Well, we’re now in … Read more
The long-awaited and much-anticipated Google AI Overview Ads are going live and will begin showing to mobile U.S. users, Google announced today. We first learned Google would start testing this new AI Overview ad format five months ago (it was one of the big announcements at Google Marketing Live 2024 in May). However, we’ve yet … Read more
You’ve just launched your stunning new website, but weeks pass, and it’s barely a blip on Google’s radar. When visitors do find it, they quickly bounce—frustrated by tiny text and endless scrolling on their smartphones. Sound familiar? Many business owners pour resources into visually striking websites, overlooking a crucial factor: mobile optimization. In today’s digital … Read more
Accelerated Mobile Pages (AMP) is Google’s open-source framework for creating lightning-fast mobile web pages. For SEO pros constantly battling the need for speed, AMP promises to deliver near-instant load times and improved mobile user experience. But is it the silver bullet for mobile optimization? Not quite. While AMP can significantly boost page speed and potentially … Read more
What Is Mobile Optimization? Mobile optimization is the process of improving your website to provide a better experience for smartphone and tablet users. Key elements of a mobile-optimized website include: Responsive design: Adapts the page layout to various screen sizes and orientations Mobile-friendly navigation: Streamlines the menu for easy use on smaller screens Fast page … Read more
What Is Mobile Marketing? Mobile marketing is any marketing activity that businesses use to promote themselves via mobile devices like smartphones and tablets. It’s become a key part of how brands attract and engage with audiences. Likely because of how prevalent mobile devices are among audiences of all types. And there are various ways you … Read more
Optimizing for mobile devices is no longer optional – it’s a necessity. Studies show that 53% of the audience will abandon a mobile site if it takes longer than 3 seconds to load, underscoring the importance of fast mobile performance. Mobile SEO, the practice of enhancing your website’s performance and visibility on smartphones and tablets, … Read more
Google has confirmed it is testing more than 10 ads (some 18) in the Google Shopping ad box. Ginny Marvin, Google’s Ads Liaison, said “This is a small experiment exploring different configurations for shopping ads to promote greater discovery.” This test was spotted by Saad AK who posted a video of this on X. The … Read more
Google has dropped the title from the “see results about” disambiguous search feature in the mobile search results interface. The feature is still very much alive, but on mobile search, Google removed the title of it and just shows the feature. On desktop, the title of the search feature remains. The see results about feature … Read more
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