From dysfunction to high performance: A model for agency success

From dysfunction to high performance: A model for agency success

Agencies have several teams, some of which are formed over the years and some that come together quickly as new hires join and new clients are onboarded. Agency teams include executive leadership, marketing channel leaders and cross-functional groups or pods responsible for supporting clients.  With the complexity found in most agencies, it can be challenging … Read more

Exploring Meridian, Google’s new open-source marketing mix model

Exploring Meridian, Google’s new open-source marketing mix model

Meridian, Google’s new open-source Marketing Mix Model (MMM), has entered the rapidly evolving market for advanced marketing analytics and forecasting tools.  This article explores Meridian’s key features, capabilities and limitations, comparing it with Meta’s MMM called Robyn. It delves into how Meridian leverages advanced techniques like hierarchical geo-level modeling, Bayesian methods and scenario analysis to … Read more

Google adds 3D model markup for product structured data

Google adds 3D model markup for product structured data

Google added new details about how to reference or link a specific 3D model to a specific product using product structured data. The new code samples are in the Google product structured data documentation. The 3D model. Here is a screenshot of the code sample from the structured data documentation: Multiple images. The reason Google added … Read more

Google Announces Gemma: Laptop-Friendly Open Language Model

Google Announces Gemma: Laptop-Friendly Open Language Model

Google released an open large language model based on the technology used to create Gemini that is powerful yet lightweight, optimized to be used in environments with limited resources like on a laptop or cloud infrastructure. Gemma can be used to create a chatbot, content generation tool and pretty much anything else that a language … Read more

Google Search Virtual Try-On ****** Adds Model Height

Google Search Virtual Try-On ****** Adds Model Height

In June, Google introduced virtual try-on ****** to some clothing product shopping results. When it first launched, Google said it used AI to generate ****** that can try on clothes for you. The goal is to have a model that looks like you. Now, Google has added the virtual height of that AI-generated model. Shameem Adhikarath … Read more

Implementing Page Object Model in Cypress for Efficient Test Automation / Blogs / Perficient

Implementing Page Object Model in Cypress for Efficient Test Automation / Blogs / Perficient

Cypress has grown in popularity as a powerful end-to-end testing framework for web applications due to its fast execution, real-time feedback, and robust API. Many teams use design patterns like the Page Object Model (POM) to further improve test automation. In this blog post, we’ll look at how to use Cypress to implement the Page … Read more

Basic Multi-Tenant Model for AEM as a Cloud Service / Blogs / Perficient

Basic Multi-Tenant Model for AEM as a Cloud Service / Blogs / Perficient

Are you or your client considering moving to AEM as a Cloud Service (AEMaaCS)? There are many advantages of the fully managed and automated environments AEMaaCS offers. But one of the things you need to consider is the need for a multi-tenant setup. If you currently have a multi-tenant setup, moving to AEMaaCS will most … Read more

SEO News You Can Use: Google Officially Launches Gemini AI Model | SEOblog.com

SEO News You Can Use: Google Officially Launches Gemini AI Model | SEOblog.com

On December 06, 2023, Google finally announced Gemini, the “most capable and general model we’ve ever built.“ The model is split into different sizes, making it flexible enough for any type of task and developer: Gemini Ultra: The largest, most advanced model designed for highly complex tasks. Gemini Pro: Google’s best model for scaling in a broad range of tasks. … Read more

A Comprehensive Insight into Coveo Content Recommendation ML Model for Reforming Content Strategy / Blogs / Perficient

A Comprehensive Insight into Coveo Content Recommendation ML Model for Reforming Content Strategy / Blogs / Perficient

Introduction Coveo’s Content Recommendation Model is a machine learning feature that provides personalized content recommendations to users based on their behavior and preferences. It enhances user engagement and satisfaction by suggesting relevant information, products, or content. The model continuously learns and adapts, ensuring that recommendations remain accurate over time. Coveo’s solution integrates seamlessly, offers configuration … Read more

Google Merchant Center adds 3D model link [virtual_model_link] attribute

Google Merchant Center adds 3D model link [virtual_model_link] attribute

Google Merchant Center has new help documentation on an attribute named 3D model link [virtual_model_link]. The new help documentation reads, “Use the 3D model link [virtual_model_link] attribute to provide more visuals for your product.” This attribute is for shoes and home goods, the attribute is also limited to products sold in the US. Virtual model … Read more

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