Google Testing Dropping Results Count After Moving It Under Search Tools

Google Testing Dropping Results Count After Moving It Under Search Tools

In May, Google moved the search results estimated count (the about X results) section to only display it after you click on the “tools” search option. Well, now, in some browsers, for some people, that results count is completely missing since last week. Google told us after it would not remove the site command from … Read more

Agile SEO: Moving From Strategy To Action

Agile SEO: Moving From Strategy To Action

Impactful SEO is rarely executed by a lone wolf. You need resources. You need buy-in from higher-ups – a CMO, head of product, or even CEO. But here’s the thing: those lengthy SEO documents outlining objectives, audiences, competitors, keywords, and that six-month Gantt chart vaguely detailing optimization projects – they’re not getting read. On the … Read more

Google’s Tips For Moving To A New Website Without SEO Issues

Google’s Tips For Moving To A New Website Without SEO Issues

On a recent episode of Ask Googlebot, Google Search Advocate John Mueller discussed a concern many small business owners have. Businesses often work on launching a new website while still running their old site. Mueller was asked if owners must delete the old site when the new one goes live. Here’s what he advises. Navigating … Read more

Moving Beyond The PESO Model in Marketing

Moving Beyond The PESO Model in Marketing

Key Points The PESO model removes the traditional marketing silos, segmenting all the channels brands use into distinct groups. It aims to foster brand credibility, authority, thought leadership, and trust. It’s not working, though — PESO is too channel-focused. It shows you how to distribute, but doesn’t reveal what the audience actually wants or how … Read more

SEO Split Test Result: The Impact of Moving the Brand Name to the Front of Listing Page Titles

SEO Split Test Result: The Impact of Moving the Brand Name to the Front of Listing Page Titles

Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we’re suggesting you start here or request a demo of SplitSignal.  First, we asked our Twitter followers to vote: The result of the votes on Twitter. This time the majority of our followers were RIGHT! Read further to find out why. The Case Study … Read more

SEO For Moving Companies | Active Business Growth

SEO For Moving Companies | Active Business Growth

SEO is performed much differently in the moving industry than in other industries. This is because different industries have different needs and requirements, and, as such, we need to approach SEO for moving companies much differently than we do for other areas of business. Let’s get started. Why Do Moving Companies Need SEO? When implemented … Read more

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