As your business grows, the idea of expanding to multiple locations and tapping into new markets eventually becomes a possibility. And getting to this point can be exciting for business owners– but it’s also a complex process that involves the application of different strategies, especially when it comes to your SEO. Managing SEO for multiple … Read more
For enterprise multi-location businesses, the alignment of your SEO strategy and business strategy is crucial for success. Whether the business is operating a franchise model, a retail chain, or multiple hubs operating as a service area business, your approach to local SEO needs to be tailored to meet your specific goals. It also needs to … Read more
Up to 94% of customers say that a negative review or social media comment has convinced them to avoid a company, according to an InMoment study. But it’s actually much worse than that today. Negative reviews only used to impact the person finding them. With AI taking over more and more platforms being used, all … Read more
Google has added a new bullet point in the structured data carousels (beta) help documentation around how to mark up categories with many items with that structured data. This is based on examples pages such as paginated content or infinite scroll. Google added this new line under the “guidelines” section”: Mark up all items that … Read more
Google is testing a new look for the “from sources across the web” search results feature. This one looks like the multiple features snippets look, with the perspectives design, but is titled under the “from sources across the web” search results. None of these are really new (see here), if you look at them by … Read more
Google is testing a new button for the Local Service Ads to “message multiple businesses” instead of just messaging one business at a time. We saw something like this before, but it only showed up after you messaged the first business. This was spotted by Matt Casady who posted some screenshots on X – where … Read more
Google has to crawl the web to build its index for it to provide search results. And since webpages and documents get updated, Google needs to recrawl those URLs from time to time. Google will recrawl URLs at different rates, said John Mueller of Google. John Mueller wrote on X, “Search engines recrawl URLs at … Read more
Last week, Shameem Adhikarath shared an example of an individual that shows up twice as two different entities in Google Search. It is like maybe Google was fed two distinct entities for the same person and now Google is showing both of them, with the same name and same query. Shameem shared a screenshot and … Read more
Google is unleashing multiple measures aimed at improving the quality of its search results beginning today. Google is releasing the March 2024 core update and a number of spam updates (aka March 2024 spam update). The company also incorporated its helpful content system into into the overall core ranking system. In addition, Google announced several … Read more
Some organizations have roots in multiple countries, and because of this, manage multiple domains all over the world. Source link
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