Video: Google Ranking Volatility, Apple Intelligence, Navboost, Ads, Bing & Local

Video: Google Ranking Volatility, Apple Intelligence, Navboost, Ads, Bing & Local

For the original iTunes version, click here. Well over a week after the Google August 2024 core update finished, we still have a ton of volatility. Apple Visual Intelligence was demoed at the Apple event this week, it is neat. I covered a bunch of statements on Navboost over the years from Googlers and … Read more

Hijacking The Back Button and SEO: Gaming Navboost, Exploring Google Spam Policies, And What It Might Signal About Your Aggressive Advertising Situation

Hijacking The Back Button and SEO: Gaming Navboost, Exploring Google Spam Policies, And What It Might Signal About Your Aggressive Advertising Situation

In an effort to keep users on their sites, some publishers have hijacked the browser back button by providing a feed of articles that drives users to more publisher content, including sponsored content and ads. That’s versus allowing them to return to the sites they visited from… It’s a tricky and deceptive tactic, since users … Read more

Unraveling Google Navboost and building user trust through UX

Unraveling Google Navboost and building user trust through UX

Google’s commitment to delivering the best search results to its users has led to the development of advanced algorithms to determine the websites that dominate the SERP for any given query. At the core of these efforts is a focus on user satisfaction as a key measure of a website’s quality and relevance. By prioritizing … Read more

Navboost – Marie Haynes

Navboost – Marie Haynes

This is part 3 of my series working to understand more about the attributes in the recently discovered Google API files. Part 1: What is this “leaked” Google documentation? Part 2: What are attributes? Navboost is one of Google’s core ranking algorithms. It uses user click data to help refine a bunch of search results … Read more

Google Comments On Search Leak, Navboost, Clicks & User Interactions

Google Comments On Search Leak, Navboost, Clicks & User Interactions

The Google Search Liaison, Danny Sullivan, gave a more specific comment to specific signals and elements mentioned in the search leak, well above and beyond what is mentioned in the original and very vague comment gave us a couple days after the Google search leak. Sullivan responded to questions on Navboost, clicks and user interactions … Read more

Could This Be The Navboost Patent?

Could This Be The Navboost Patent?

There’s been a lot of speculation of what Navboost is but to my knowledge nobody has pinpointed an adequate patent that could be the original Navboost patent. This patent from 2004 closely aligns with Navboost So I took the few clues we have about it and identified a couple likely patents. The clues I was … Read more

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