Google has announced a search system named “topic authority” to help surface relevant, expert, and knowledgeable content in Google Search and Google News. Google said this “helps determine which expert sources are helpful to someone’s newsy query in certain specialized topic areas, such as health, politics, or finance.” Not new. Google’s Search Liaison, Danny Sullivan, … Read more
It seems government regulators found an ally with OpenAI CEO and ChatGPT creator Sam Altman. During a Judiciary Committee hearing last Tuesday, May 16, 2023, Altman called for companies to take responsibility regardless of Congress’ actions. This is in light of recent concerns about artificial intelligence or AI’s implications on several social issues, including the … Read more
December 4, 2019 | Posted by Shay Harel Did you blink? Because if you did you may have missed Google’s clandestine algorithm update that mystified not only the SEO industry but every single rank fluctuation weather tracker! What happened and how did the tools all miss this one? How impactful was this stealth … Read more
The next set of core updates just hit, and you probably need some answers. In this roundup, we’ll be looking at the analysis of what’s happened, as well as some other important tricks and advice that dropped this month. We’ll start with three big case studies. First, we’ll look at an analysis of the July … Read more
Need some fresh momentum after the recent core update? You don’t want to miss this roundup. It’s filled with advice, data, and news that’s ready to be applied directly to your sites. To begin, you’ll find out the practices one SEO used to sell a young site for six figures. Then, we look at a … Read more
September finds SEOs on some shaky ground. A lot of updates have come in a short amount of time and not all of them were announced. This roundup covers some of the updates, plus the latest in SEO tricks and news. First, you’ll learn all about the link-building strategy that could get you links from … Read more
January 8, 2020 | Posted by Shay Harel It’s 2020 and what better way to kick off the new year than by looking back at the December 2019 SERP! Don’t think for a second that Google took it easy as 2019 wound down…. The last month of the year saw Google take BERT … Read more
Are you looking to make some last major moves before we start thinking about next year? Our latest roundup has some tips and research that can help you make the last quarter your best quarter. First, we have four thick guides. They’ll teach you how to beat Google title rewrites and how to build deep … Read more
We’re approaching the end of yet another year. If you want to keep your momentum up for the next one, this roundup is filled with the tips, tricks, and discoveries you need to know. First, we’ve got three new guides for you. You’ll learn how to thrive despite low traffic, how to rank images for … Read more
You’ve made it to the end of the year, but this week’s roundup will give you no excuses for slowing down. We’re closing out 2021 with an excellent set of guides, case studies, and news items. First, we have some guides that show off SEOs latest tricks. You’ll learn how to create topic clusters using … Read more
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