Google pauses opioid painkiller policy update

Google pauses opioid painkiller policy update

Google indefinitely paused its planned Healthcare and medicines policy update that would have allowed certified advertisers to discuss opioid painkillers without promoting or selling them. Why we care. This reversal affects advertisers in healthcare, public policy and addiction treatment sectors who were preparing for new advertising possibilities. Key details: The original update was set for … Read more

Google Will Not Allow Opioid Painkillers Search Ads

Google Will Not Allow Opioid Painkillers Search Ads

Last month we reported that Google Ads began to allow some ads for opioid painkillers, like to discuss awareness and abuse. Well, Google decided to “indefinitely pausing this policy update” and not allow search ads for opioid painkillers. Google posted this update on the original announcement page over here and wrote: Update: Due to implementation … Read more

Google Ads Now Allow Some Opioid Painkillers Ads

Google Ads Now Allow Some Opioid Painkillers Ads

Google Ads will update its Healthcare and medicines policy this month to allow advertisers to discuss opioid painkillers without promoting or selling them. The example given is that you can have ads to discuss public policy solutions for opioid painkiller abuse. Google wrote, “In June 2024, Google will update its Healthcare and medicines policy to … Read more

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