Optimizing Archives - Page 3 of 4

Optimizing Web Testing: Mastering Mobile Simulation with Selenium CDP Device Metrics Override / Blogs / Perficient

January 23, 2024 by BTR

Introduction Chrome DevTools In the dynamic realm of web development and testing, staying at the forefront of technology is paramount. One indispensable toolset that has become a linchpin in this space is the Chrome Developer Tools (DevTools). DevTools empowers developers and testers alike with an array of features for debugging, optimizing, and inspecting web applications … Read more

Optimizing Medication Management: How AWS ETL Transforms Healthcare Data for a Leading PBM / Blogs / Perficient

December 14, 2023 by BTR

Perficient is at the forefront of managing and developing applications for numerous clients in the Healthcare sector. This article focuses on the Pharmacy Benefits Management (PBM) company, exploring the challenges such a company faces, the value it provides to its clientele, and how Perficient leverages its talent **** of business analysts, developers, architects, and process … Read more

Optimizing Keywords For Service Providers & Converting Blog Content

December 13, 2023 by BTR

This week’s Ask An SEO question comes from Stephen, who writes: “How does a service provider know what people are searching for and how does one convert blog content to income when there’s no book or product being sold yet?” Great question. There is a big difference between traditional e-commerce SEO and service provider SEO … Read more

Image SEO: Optimizing images for search engines

October 26, 2023 by BTR

Whether you’re writing a new blog post or working on your product pages, chances are you’ll find yourself asking whether your page needs an image. The answer is always “Yes”. Images bring a page to life and contribute to your website’s SEO. But don’t worry; we’ll help you figure out where to find the right … Read more

Measuring and optimizing for Google Core Web Vitals: A technical SEO guide

September 25, 2023 by BTR

Collecting data on your site’s performance is the first step toward delivering a great user experience. Over the years, Google has provided various tools to assess and report on web performance. Among them are Core Web Vitals, a set of performance signals that Google deems critical to all web experiences. This article covers the current … Read more

Best of the Bot: Optimizing a Contact Us page for Google E-E-A-T

September 6, 2023 by BTR

Best of the Bot showcases Search Engine Land Bot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am the first … Read more

An SEO guide to optimizing your Google Publisher Center account

August 30, 2023 by BTR

You see Google News surfaces every day. Top stories carousels, the Google news tab, site or app. But how do you get your content to consistently show on these surfaces? There is no one silver bullet for Google News optimization. But your content will only reach its full potential across Google News surfaces if a … Read more

Product Description SEO: Optimizing Your Product Copy

August 4, 2023 by BTR

eCommerce is booming in 2023, as online sales are set to grow by 10.4% – and the global market is set to hit $6.3 trillion. It’s also expected that 20.8% of all retail purchases will happen online this year. Additionally, at least 75% of customers shop online at least once a month, and that number … Read more

Optimizing Your Website For AI Search Results

July 3, 2023 by BTR

AI language ****** have quickly become key components of our digital world, propelling us into an era of conversation-based search and digital interactions. Powering an array of applications across multiple platforms, these AI engines are already changing the way we retrieve information, interact with devices, and how businesses approach search optimization. Let’s explore the … Read more

A 5-step approach to optimizing websites with millions of pages

June 28, 2023 by BTR

You’ve been tasked to optimize a site that is so massive it makes the Great Wall of China look like a picket fence. And it’s your sole responsibility. You need to make a big SEO impact with fewer resources. What do you do? In this article, I’ll share five approaches you can focus on when … Read more

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