How To Improve Page Speed To Pass Google’s Core Web Vitals Assessment

How To Improve Page Speed To Pass Google’s Core Web Vitals Assessment

This post was sponsored by DebugBear. The opinions expressed in this article are the sponsor’s own. A fast website provides a more pleasant experience for users and can lead to higher conversion rates. But Google also takes website speed into account as part of the Core Web Vitals and uses it as a ranking factor. … Read more

Suspended Google Ads advertisers may be required to pass advertiser verification

Suspended Google Ads advertisers may be required to pass advertiser verification

Google will soon require some suspended advertisers to go through the advertiser verification process to be reinstated. This will start to roll out on October 10, 2023 to some advertisers. Who is impacted. This new policy will impact “selected advertisers whose accounts were suspended,” but will not impact advertisers who are on on monthly invoicing, … Read more

Google Will Pass Along Feedback From Publishers Around Canonical vs Noindex For Syndication Partners

Google Will Pass Along Feedback From Publishers Around Canonical vs Noindex For Syndication Partners

Google’s Search Liaison, Danny Sullivan, said he would take the feedback he heard from the publisher community yesterday back to the Google Search team. This feedback was around Google’s advice on using the noindex for syndication partners after removing the canonical advice from its docs a while back. The canonical change, where Google said don’t … Read more

SMX Advanced registration is open… grab your free pass now!

SMX Advanced registration is open… grab your free pass now!

The staggering amount of global change in the past years has presented search marketers with an unrivaled amount of challenges… and opportunities. Customer expectations are sky-high, user experience is more important than ever before… and the critical rise of generative AI is changing the face of search marketing as we know it. Explore these and … Read more

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