Google is reportedly testing showing Local Service Ads (LSAs) without a photo of an attorney or attornies. Instead, Google can show a photo from its business profile or law firm and not of its attorneys. This was spotted by Anthony Higman, who follows LSAs closer than anyone else I know. He wrote on X, “Google … Read more
Google is now showing reviews and menu descriptions when browsing photos on a Google Maps, Google Business Profiles listing. So when you scroll through photos, Google will show this content under the photo for some listings. This was spotted by Claudia Tomina who posted a video of this in action on X. She wrote, “Photos … Read more
Google is now showing business submitted photos from Google Business Profiles in the Google Local and Maps review sentiments section. So above the reviews, Google may show photos submitted by the business, related to those reviews. I feel like I covered this before but Claudia Tomina who notified me of this on X said now … Read more
Google will begin showing photos in your Local Service Ads that come from your Local Service Ads profile. Ginny Marvin, Google’s Ads Liaison, wrote on X yesterday, “Starting today, we’ll begin selecting photos from your LSA profile to show in your ads.” Google also said adding photos can help improve your ad rank. “Adding photos … Read more
Google is rolling out a new feature for Local Services Ads (LSA) that automatically selects profile photos to display in advertisements. Why we care. This update aims to increase ad engagement and potentially improve ad rankings for local service providers. How it works: Google will choose photos from advertisers’ LSA profiles based on their likelihood … Read more
Google seems to be testing adding labels and descriptions on the photos within the local business profile listings. These are on both the carousel of images and on the detailed business profile page. We’ve seen Google testing descritpions on photos in Business Profiles but that was only when you clicked on the image. These are … Read more
Google is sending some Local Service Ads advertisers emails asking them to upload photos to their profiles. The email says, “Photos are coming to your Local Services Ads. Upload images to your profile to help your business stand out.” But don’t LSAs already contain photos? Matt McGee posted a screenshot of the email he received … Read more
Google is smart enough to showcase related reviews to a photo someone is looking at in a Google local business profile listing. In the case below, you can see a photo of vodka being served at the restaurant and then below it, Google shows a “related review” to that photo that mentions “Vodka.” Google can … Read more
Google seems to be testing allowing searchers to “heart” and other emoji reactions a photo in the local search results. This can be a way for Google to learn if the images uploaded to the hotel listing is useful to searchers and maybe also help searchers interact with the Google local search results more. This … Read more
Google is launching a new Google Maps search results interface that brings to focus the photos that are associated with Google Business Profile listings. Google is calling this a “photo-first” search result listing interface that is going live this week in France, Germany, Japan, the U.K. and the U.S.. What it looks like. You can … Read more
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