Planning season is one of the busiest times of the year for marketers—and at Shell Mobility, it’s no different. Their team is in full planning mode from March to October. But disconnected spreadsheets and presentations made it hard to keep everything aligned across their 30+ local markets. On Sept. 25 at 9 a.m. PT, Mindy … Read more
Google is reversing course and won’t phase out third-party cookies in Chrome as previously planned, instead opting for a new approach that gives users more control, the company announced today. Why we care. This decision marks a significant shift in Google’s privacy strategy and will come as a relief to many in the advertising industry … Read more
Threads is testing post-scheduling capabilities as the platform’s API enters its initial phase of live testing. The app also plans to introduce reply moderation and analytics insights capabilities for select third-party partners as part of the pilot. Why we care. Post scheduling on Threads allows brands and publishers to manage and expand their presence on … Read more
It seems Google has no plans to build a mobile app for Search Console in the near future. John Mueller of Google was asked about the possibility and he responded on LinkedIn, “I don’t see this happening again anytime soon.” The question asked was by Hans Petter Blindheim, who wrote: John Mueller and/or Gary Illyes … Read more
Microsoft announced Deep Search, a substantial enhancement to Bing’s web search capabilities, powered by OpenAI’s GPT-4. What Is Microsoft Bing Deep Search? Integrated with the advanced GPT-4 AI technology, Deep Search aims to deliver more relevant and comprehensive responses to complex search inquiries. Rather than replacing, it enriches the current Bing web search, providing users … Read more
Serpstat is helping us in diagnosing our website performance in terms of technical structure, and also in ranking. Tracking the rank of the website for thousands of keywords every day is impossible without a tool like Serpstat. Also, finding out the competition stand helps us realign our content strategy. Besides this, auditing the site for … Read more
Elon Musk is planning to make X (formerly known as Twitter) a paid-for platform for all users. In a bid to tackle the issue of rampant bot activity, he unveiled proposals to roll out small monthly subscriptions during a live conversation with Israeli Prime Minister, Benjamin Netanyahu. Musk did not specify how much the plans … Read more
Remember all that debate and chatter around Google saying not to delete old helpful content? A lot of people in our industry jumped on CNET for doing it but the truth is, if you looked at CNET’s plan, it was not without thought, attention to detail and carefully planned. In short, despite CNET’s plan being … Read more
Cases, life hacks, researches, and useful articles Don’t you have time to follow the news? No worries! Our editor will choose articles that will definitely help you with your work. Join our cozy community 🙂 By clicking the button, you agree to our privacy policy. Source link
Amazon is hiring – with the goal of making generative AI part of its product search experience. Job details. Amazon is searching for promising talent in software engineering and search marketing to reimagine search and create a seamless experience on their ecommerce platform. According to Amazon’s listing: “This will be a once in a generation … Read more
421
229
714
826
543