As a property management company, you know that retaining customers is crucial to your success. So what is churn and why does it happen? How do you keep your owners happy and prevent churn? In this blog we’ll cover everything you need to know, from how to calculate churn, to how you can prevent it. … Read more
October 12, 2015 | Posted by Daniel Larsson Don’t Feed the Ad Robots Today a large portion of Internet traffic consists of non-human bots. Click-fraud is a scam on the Internet that is a big problem for many companies that advertise online since they pay for fraudulent clicks. According to an article in … Read more
The latest episode of Google’s Search Off The Record podcast discusses the challenges of launching websites and preventing staging sites from being indexed by search engines. Staging sites used for testing and development should ideally not be indexed, and Google highlights password protection as one method of preventing accidental indexing. Hosts John Mueller, Gary Illyes, … Read more
What is fractured marketing? MARKETINGTERMDEFINITION Fractured marketing The failure to fully align all of a brand’s marketing campaigns and channels under one strategy. Fractured marketing results in difficulty connecting with customers when they reach out in search of solutions to their problems. Brands that prioritize omnichannel marketing may get results, but without a strategy that … Read more
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