Joost de Valk, the creator of Yoast SEO plugin, has created a new (and free) plugin for solving a site architecture problem that can silently diminish a website’s ability to rank. Site Architecture Site architecture is an important SEO factor because a well-organized website with clear navigation helps users quickly get to the content and … Read more
Google is actively working on fixing the problem it was with showing too much spam for obituary-related queries. Danny Sullivan, Google’s Search Liaison, said “it’s something we’re actively looking at ways to improve.” This was in response to a complaint by Matthew Brown who wrote, “Searching for obituary is both depressing and also a comprehensive … Read more
Google Ads has confirmed it is experiencing a technical issue impacting a “significant subset of users.” The problem is specifically affecting spending controls and the delivery of active campaigns on the platform. A Google spokesperson has confirmed that the matter is being investigated and is hoping to provide an update detailing when the issue will … Read more
Do you constantly feel guilty thinking that you should do more with your SEO content campaign? This question popped into my brain while I was scanning the latest Orbit Media 2023 Blogging Statistics: 10 Years of Trends and Insights from 1000+ Bloggers. It’s a great read. I have bunches of respect for Orbit Media and … Read more
Whether we know it or not, we’re caught in a paradox. There is an industry-wide obsession among SEOs with scalability. More specifically, how we can use generative AI to help with scalability. With unprecedented advancements in AI as of late, it’s no surprise. On the one hand, efficiencies of scale are amazing and AI can … Read more
Analytics is at the heart of every business. In today’s data-driven world, data and marketing teams can no longer operate in silos, pull from disparate data sources and be constrained by the limitations of their analytics. Join data experts as they unpack the emergence of the modern marketing data stack, its impact on how data … Read more
February 20, 2017 | Posted by Mordy Oberstein This past December the largest ad fraud scam to **** was unearthed. Methbot, operated by a group of Russian hackers, was estimated to have sucked anywhere up to $5 million a day from the pockets of online advertisers. However, unlike Russian hacks related to the … Read more
What problems and challenges are we facing today? As an enterprise doing business in today’s dynamic and competitive global market, we are facing a multitude of challenges and opportunities: GRC, legal mandates, and regulatory compliance Cyber security breaching concerns Never-ending competitive products & services released into the market New disrupted technology emerging constantly Continuous customer/employee … Read more
Despite having gotten the jump on Google when it launched the new Bing, featuring its own generative search experience fueled by GPT-4, data shows Microsoft has failed to gain market share. In fact, if the latest numbers from StatCounter are directionally accurate, it appears Bing is actually losing market share to Google. Why we care. … Read more
As the number AI tooling and products grows, and the power and precision of the ****** increase, more businesses see daily use of them. In only 4 months, 27% of professionals integrated ChatGPT into their everyday workflows. In marketing, that number achieves 37%. Many companies focus on the data compliance issues around AI, but a … Read more
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