If you search Google for some zip codes, Google may return some products from its shopping graph. One example, spotted by Adam Di Frisco, is to search for [orange county zip code] and you get that zip code listing but it also shows product thumbnails that you can click on to by that product. Here … Read more
Visibility on Google’s search results can make or break a business’s success. Generative artificial intelligence (AI) has emerged as a valuable ally for ecommerce companies seeking to enhance their online presence. Discover how generative AI can help your WooCommerce products stand out on search engine results pages. Generative AI: A business’s secret ****** Picture yourself … Read more
Black Friday is right around the corner and at Yoast, it’s time for the biggest sale of the year! Starting right now, you can get all our products at a 30% discount. This sale only lasts a few days, so make sure to grab your chance right away. Not only will you benefit from the … Read more
Google has added to the Performance Max product campaigns within Google Ads brand and custom labels. This allows advertisers the quick ability to segment your products also by brand and custom labels. Thomas Eccel posted about this new feature on X, calling this a “really handy feature.” “Some weeks ago I posted about the “Product … Read more
Google Discover added products or e-commerce sections about a month ago. But now it seems Google is adding both pricing details and discounts to those product/e-commerce Discover results. Glenn Gabe spotted this and posted some screenshots on X: Glenn wrote, “Now I’m seeing an expansion of the product cards that have been showing up. They … Read more
Google seems to be testing showing the Discussion and Forum feature within product listing search results. The Discussion and Forum is about a year or so old now but I’ve never seen it for products, that is until now. Khushal Bherwani posted about this on X saying he noticed this feature in the product overlay … Read more
Google Search seems to be widely testing an e-commerce-like interface where it shows products and shopping deals by category. The page is filled with the product grid interface, with a special shop deals top design (not the shop deals banner) and then various categories of products in that grid format. Glenn Gabe spotted this and … Read more
Advertisers are moving from search-based channels to social media for eCommerce ads, according to a new report by DataFeedWatch. The research found that the use of search channels has dropped by over seven percentage points from 2022 to 2023. However, around 7% of all products submitted to Google Shopping were disapproved due to critical errors. … Read more
As the world embraces the Internet of Things (IoT) and artificial intelligence, the amount of data generated accelerates exponentially. The question is, what do we do with all this data we’ve captured? The answer goes further than being able to store and manage it – companies need to also understand how to utilize it. Connected … Read more
Google is expanding its AR Beauty ads to let brands showcase lip and eye products, with plans to soon add foundation. This augmented reality experience for cosmetic products (lipstick and eyeshadow) was initially launched in 2020. Why we care. Beauty brands may want to experiment with Google’s virtual try-on experience to see whether the AR … Read more
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