Google updates search documentation to clarify how both page-level and site-wide signals influence ranking in search results. Google’s ranking systems evaluate content primarily at the page level, but site-wide signals also matter. Good site-wide signals won’t guarantee high rankings for all pages, and poor site-wide signals won’t doom all pages. This documentation update clarifies existing … Read more
![Documenting Google’s site-level evaluation and impact on search rankings using the ‘Gabeback Machine’ [Googler Quotes, Videos, Documentation and more]](https://www.gsqi.com/marketing-blog/wp-content/uploads/sites/3/2024/11/google-site-level-gabeback-machine.jpg "Documenting Google’s site-level evaluation and impact on search rankings using the ‘Gabeback Machine’ [Googler Quotes, Videos, Documentation and more]")
It’s not like all urls on a site suddenly become low quality overnight… It’s a site-level adjustment that can impact rankings across an entire site. After the recent creator summit, some attendees explained that Google’s Pandu Nayak joined the group to answer questions about the helpful content update, Google’s evaluation of quality, the current state … Read more
Appearing prominently in search results is key for getting more people to come to your site via search engines. So, we’ve put together 14 actionable SEO hacks to improve your site’s search engine visibility and drive more traffic to it. Let’s get started. 1. Target Long-Tail Keywords Long-tail keywords are highly specific search queries that … Read more
Has your website’s Google rankings dropped suddenly, leaving you wondering what went wrong? You’re not alone. A drop in rankings often leads to reduced traffic, fewer conversions, and a significant impact on your business’s online visibility. Understanding the reasons behind the drop in rankings and taking swift action is essential to minimizing losses and regaining … Read more
Quality SEO content keeps readers glued to the page. The key? Producing content that satisfies both search intent and user experience. But most SEO content fails to do this. The focus is on on-page optimizations while ignoring what actually keeps readers engaged. In this guide, you’ll learn how to use my QRIES framework to: Create … Read more
Keyword rankings are both the goal and a measure of success in search engine optimization (SEO). Let’s dive into what this means and how to improve rankings for your website. What Is a Keyword Ranking? A keyword ranking is a webpage’s position in organic (unpaid) search results for a given query. For each keyword, Google … Read more
Google is now saying it has ranking systems that “aim to understand if a section of a site is independent or starkly different from the main content of the site. This helps us surface the most useful information from a range of sites.” This is the reason that sites like Fortune Recommends, Forbes Advisor and … Read more
Google Search Advocate John Mueller has reaffirmed that Core Web Vitals are not major ranking factors, responding to data that suggested otherwise. His statements come amid growing industry discussion about the immediate impact of site performance on search visibility. Mueller’s Stance Mueller stated on LinkedIn: “We’ve been pretty clear that Core Web Vitals are not … Read more
If you’ve been paying attention to the chatter in the SEO space recently, you might have noticed that “brand marketing” has become cool again. Due to the Google “leaks,” many SEO pros have come to the conclusion that building a strong digital presence will yield SEO results. Also, water … is wet. Leaks, floods, and … Read more
This month may have been one of the most volatile Google Search ranking months I reported about ever. Google completed its August 2024 core update, and then we had countless unconfirmed Google ranking updates, tweaks, or volatility – whatever you want to call it. I mean, it was a lot and it still seems to … Read more
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