Google Explore – The sneaky mobile content feed that’s displacing rankings in mobile search and could be eating clicks and impressions

Google Explore – The sneaky mobile content feed that’s displacing rankings in mobile search and could be eating clicks and impressions

I just completed a SERP analysis for a client and decided to write this post to highlight an important search feature that I don’t hear many people talking about in the industry. It’s Google Explore and it’s a super-interesting feature I have covered in a previous blog post. Google tested Explore in the spring of … Read more

Content Freshness & Rankings | Does Fresh Content Impact SEO in 2022?

Content Freshness & Rankings | Does Fresh Content Impact SEO in 2022?

You keep hearing around that the same way true fans like their Apples fresh (I’m talking about iPhones), Google likes its content fresh. Well, it’s somewhat true, but not for the reasons you might think of!   Google doesn’t necessarily favor “fresh” content. Some search queries definitely deserve freshness, while others not so much. However, … Read more

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