In the last post, we talked about international SEO strategies and expanding your global reach. One of the steps to do this is conducting extensive international keyword research. That is, keyword research from a global standpoint. As I’ve said numerous times, understanding what your target audience is searching for in their native language is the … Read more
LinkedIn is launching two new ad products designed for targeting high-value B2B marketers both on and off its platform: Additionally, LinkedIn is launching a new managed service in Campaign Manager called LinkedIn Premiere, in collaboration with NBCUniversal to enhance targeting. CTV ads. This new ad ad solution is designed to help advertisers showcase content to LinkedIn … Read more
Instagram shed light on why your posted videos may not be reaching all of your followers on the platform. Adam Mosseri, head of Instagram, explained that “nobody” reaches every single one of their followers due to two primary reasons: Many of your followers may not open the app on the particular day you published your … Read more
Audience targeting on Facebook is not only pivotal but also a strategic endeavour that can significantly propel your business to greater heights. Mastering the art of Facebook audience targeting is like wielding a homing beacon that guides your message directly to those most likely to be interested in your product or service. By segmenting your … Read more
February 16, 2015 | Posted by Rank Ranger If you invest time and money optimizing content and advertising to a specific audience, it would be beneficial to know if you’re actually reaching that target audience, right? Our Analytics Audience Demographics report provides both a quick graphic view of traffic by age and gender, … Read more
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