A guide to Google Ads for regulated and sensitive categories

A guide to Google Ads for regulated and sensitive categories

PPC advertising can be challenging, especially when your product or service falls into a sensitive or difficult category. Whether you’re promoting pharmaceuticals, financial services, ***** content or other regulated industries, advertising – especially on Google Ads – requires a balance of creativity, compliance and ethical consideration. Google Ads remains one of the most powerful platforms … Read more

Elastic Cloud Enterprise for regulated corporate search / Blogs / Perficient

Elastic Cloud Enterprise for regulated corporate search / Blogs / Perficient

Regulated industries, such as financial and healthcare companies, often need to make hard choices when is comes to balancing innovation and compliance. Most technology companies are focused on cloud-first, if not entirely cloud-native, offerings particularly in the search and data space. I was recently working with a large financial services company that wanted to consolidate … Read more

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