Expect another round of search ranking volatility as Google releases the November 2023 Core Update on November 2. Aware of the slim time gap from the last core update (which was just a few weeks ago), Google also released a Q&A document addressing some of the most common concerns of SEO professionals. “Why another so soon after the … Read more
Google’s October 2023 core update is now rolling out and may take up to two weeks to complete. This is the third broad core algorithm update of 2023. the first core update of 2023 was the March 2023 core update, which started rolling out on March 15 and was completed on March 28. The second core update … Read more
At The HOTH, we offer many services for improving our client’s SEO through boosting online visibility. Content creation, guest posting, and link insertions are a few examples of how we improve SERP (search engine results pages) rankings for our clients. Yet, quite a bit of confusion surrounds two of our SEO offerings: article syndication and … Read more
Google is now rolling out the August 2023 broad core update. This is the second broad core update of 2023; the previous core update was the March 2023 core update that started on March 15, 2023, and ended on March 28. It has been just over five months since Google’s last broad core update. The … Read more
Google Merchant Center has started issuing a new warning for “inappropriate titles”. The message appears to specifically apply to Google Discover and Demand Gen ads within Google Merchant Center. Product titles that fail to meet Google’s criteria face being penalised with restricted visibility in the US, according to a screenshot of the warning: Why we … Read more
Google has released a new Google Ads PDF guide for RSAs, responsive search ads. The new guide is a 9-page PDF document that can be downloaded here. Responsive search ads let advertisers create an ad that adapts to show more relevant messages to your customers, Google said. Enter multiple headlines and descriptions when creating a … Read more
Google has rolled out a Responsive Search Ads guide to help marketers improve their campaign performances. The new document includes advice on how to write ads for maximum conversions, how RSAs use Google AI to generate ad copy and how to evaluate a campaign’s effectiveness. Why we care. This brand new document is a great … Read more
Google has updated its form to submit search spam to the Google Search team. The types of spam you can submit with this form include spam, paid links, malicious behavior, low quality, and other search quality issues, Google said. Plus, Google added the ability to submit complaints in bulk. The new form. Google said it … Read more
Google has released the April 2023 reviews update. It goes beyond its prior product reviews updates to evaluate reviews of nearly any reviewable topic, including: Services and businesses. Destinations. Media (e.g., games, movies). Announcement. The update was announced on Twitter: Released the April 2023 reviews update, which now covers reviews about products, services, and things. … Read more
Google has released the April 2023 product reviews update. This is the second product reviews update of 2023 and the seventh overall. Announcement. The update was announced on Twitter: Released the April 2023 reviews update, which now covers reviews about products, services, and things. Learn more about how to write high quality reviews:https://t.co/tdM0JhyyTG — Google … Read more
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