Google’s core update is still rolling out over 7 weeks later and yes we are seeing more fluctuations and chatter. Forbes blocked its coupon directory in preparation for the Google site reputation abuse policy. Google said splitting and merging sites takes longer than normal site migrations. Google won’t change 301 redirect signals for SEO. Google … Read more
Forbes has blocked its coupons section of its web site at forbes.com/coupons using an x-robots-tag: noindex directive prior to Google enforcing the upcoming site reputation abuse policy. As a reminder, Google will enforce that new policy on May 5th both algorithmically and through manual actions. Laura Chiocciora notified me of this change on X saying, … Read more
Google has been on the warpath against spammy content since releasing its most recent Core Update in March 2024 (which also contained updates to its spam policies). The company declared it would wipe out 40% of the spam currently in its index, which reinforces Google’s confidence in its spam-fighting systems. Among the new policies was … Read more
Google’s new spam algorithm update also introduced new spam policies including the upcoming site reputation abuse policy that won’t go into effect until May 2024. Google has confirmed it will fight site reputation abuse spam using both manual actions (humans) and algorithms (machines). Truth is, Google fights search spam a lot using both methods – … Read more
Blog / Google SERP / E-E-A-T and YMYL: What Google Wants You to Pay Attention To Google favors and rewards sites that produce high-quality content, as they tend to provide the most relevant answers to users’ queries. The two primary concepts that Google uses to assess content’s overall quality and value are E-E-A-T and YMYL. … Read more
Reading Time: 5 minutes If you’ve ever gotten quotes from SEO agencies, chances are you have seen SEO and online reputation management (ORM) being offered together. Or at the very least, spoken together in the same breath. But why is that? How exactly does your online reputation affect your visibility on search engines and your … Read more
Google is rolling out its new March 2024 spam updates accompanying the very big March 2024 core update and three new spam policies. The new spam updates kick off this week and target scaled content and expired domain abuse, plus other spam, while giving notice of site reputation abuse for a May 2024 update. Google … Read more
.png "The 15 Best Online Reputation Management Tools for 2024")
One bad customer review, comment, or post can ruin your brand’s reputation. But how do you stay on top of online reviews with so many different review platforms out there? This is where online reputation management tools can help. Online reputation management tools are software solutions designed to help companies monitor and manage their brand … Read more
Join us as we look at how your online reputation and local marketing strategies can drive revenue for your business, while avoiding pitfalls along the way. With guest Raj Nijjer of Edge, we’ll dive into the revenue impacts that your online reputation can have, and why this reputation building should be crucial in your planning. … Read more
Every business is at risk of receiving negative attention online. In this guide, we’ll explain how online reputation management (ORM) can help you deal with—or prepare for—negative attention. And equip you with the tactics you need to come out on top. What Is Online Reputation Management? Online reputation management is the process of monitoring and … Read more
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