#Review

Google Says Don’t Avoid Mentioning Brand Names In Your Review Content

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Google Says Don’t Avoid Mentioning Brand Names In Your Review Content

Danny Sullivan, Google’s Search Liaison, responded to some new SEO ‘advice’ floating around the SEOverse that suggests you should not add the brand name of the products you are reviewing in your review content. Sullivan disagreed with this advice and said, “you shouldn’t be afraid to mention the brand name of something you are reviewing.” … Read more

Key ad platform updates of 2024 (so far): A B2B marketer’s review

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Key ad platform updates of 2024 (so far): A B2B marketer’s review

First things first: the biggest “release” of the year to **** is Google’s umpteenth delay of cookie deprecation. Aside from Google’s AI Overviews (formerly SGE), OpenAI’s product expansions and continued AI features will certainly throw some curveballs as the year progresses.  However, short of Microsoft shocking the world by switching its full search experience to … Read more

How to extract GBP review insights to boost local SEO visibility

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How to extract GBP review insights to boost local SEO visibility

Since the inception of local business listings, companies have explored various methods to acquire more customer reviews. These reviews provide valuable insights into consumer sentiment, common pain points, and areas for improvement. While many businesses use paid tools to analyze review data, there are cost-effective methods to extract similar insights, particularly for smaller businesses with … Read more

Google Showing More Review Stars In Search Result Snippets?

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Google Showing More Review Stars In Search Result Snippets?

Google may be showing more review stars in the mobile search results, according to some reports. RankRanger six-point lift in how often review stars are showing in mobile search, while is also showing a lift but more modest lift. Review stars in snippets look like this: Vijay Chauhan spotted this change and informed me about … Read more

Using CustomGPTs for Content Review | Seer Interactive

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Using CustomGPTs for Content Review | Seer Interactive
Using CustomGPTs for Content Review | Seer Interactive


Reviewing outlines and content pieces can take time, especially if you are a slow reader like me. So let’s get you some of your time back by off-loading this work. We’ve built a proof of concept CustomGPT to review outlines/notes/snippets of content, etc. so you can have more time to work on more strategic initiatives. This CustomGPT is built to give your content a first pass and let you know if it aligns with your business and brand guidelines. In seconds, instead of many minutes, you will be able to act on the next steps.

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Google Product Review Summary Labels

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Google Product Review Summary Labels

Google is now showing these short summaries of reviews by placing a label over the review with one or a few words. So the labels might show “low quality,” “compact,” “lightweight,” “performs well” and so on. I spotted this via Khushal Bherwani who posted some examples on X, I was able to replicate it, so … Read more

Clearscope Affiliate Program Review

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Clearscope Affiliate Program Review

Clearscope does not have an affiliate program, but Rankability does. So, if you want to promote a world-class SEO content optimization tool, we’ve got you covered. The Rankability Ambassador program pays a 40% recurring commission (for life). This is higher than every SEO tool and all Clearscope alternatives. Company Affiliate Program? Commission % Rankability Yes … Read more

Small review site lost 91% of its Google traffic to affiliate-focused SEO content

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Small review site lost 91% of its Google traffic to affiliate-focused SEO content

HouseFresh, a small, independent product review website that called out Google after being consistently outranked by larger publishers – has lost 91% of its Google traffic following the March 2024 core update. In a new blog post, HouseFresh has virtually disappeared from Google Search results. Now what?, Gisele Navarro highlighted ongoing issues with Google’s product … Read more

Rankability Review (2024)

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Rankability Review (2024)

In this honest Rankability review, I’ll share my thoughts on this new SEO content creation and on-page SEO tool. Let’s get into it. Full disclosure: I’m one of the co-founders of Rankability, which may introduce a potential conflict of interest. However, I’m committed to objectively assessing the tool’s current state. I’ll revisit and update this … Read more

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