Google’s Gary Illyes shares an unconventional but valid method for centralizing robots.txt rules on CDNs. Robots.txt files can be centralized on CDNs, not just root domains. Websites can redirect robots.txt from main domain to CDN. This unorthodox approach complies with updated standards. Source link : Searchenginejournal.com
Use this formula to extract a root domain from a long URL in Google Sheets: =REGEXREPLACE(REGEXEXTRACT(B2, “https?://(.*?)/”), “^www\.”, “”) This will come in handy when you’re trying to organize a list of link prospects. Here’s the ChatGPT prompt I used: And the output: Just double-click on the cell, update the range, and hit enter to … Read more
At some point, your PPC performance will take a nose-dive. Once you’ve managed PPC campaigns long enough, you will likely navigate numerous crises. Pinpointing the source of a specific issue can be challenging. Here’s how PPC managers can embrace root cause analysis to mitigate performance issues and get things back on track. Root cause analysis … Read more
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