Relying solely on content and technical SEO is no longer enough to achieve sustainable success, especially for businesses operating in multiple markets. While these elements are crucial, they fail to fully account for the diverse factors influencing a website’s global performance. The complexities of managing SEO across different regions, languages and market conditions add layers … Read more
This post was sponsored by SERPs. The opinions expressed in this article are the sponsor’s own. Providing SEO services to businesses with numerous locations can be challenging without a refined process. Multi-location SEO can be a drain on efficiency, impacting your ability to take on bigger projects or more clients. However, delivering high-quality, Google-compliant SEO … Read more
That’s where Ahrefs’ in-built AI translator may be a better fit for your project, solving both problems in one go: GIF from Ahrefs Keywords Explorer, July 2024 It offers automatic translations for 40+ languages and dialects in 180+ countries, with more coming soon. However, the biggest benefit is that you’ll get a handful of alternative … Read more
Danny Sullivan, the Google Search Liaison, said it again, that “there’s clearly more we should be doing” with ranking websites that deserve to rank better in Google Search. He clarified that this is not something Google does manually, on a per-site basis. Instead, Google does this at scale by updating its ranking systems and algorithms, … Read more
Broken internal links create issues for both search engines and users. Unfortunately for enterprise sites, finding broken internal links at scale isn’t always a simple task. Source link
I’ve learned through experience to be cautious when using the words “content” and “scale” close to each other in SEO because it’s usually coded-speak for creating content in large volumes, primarily for search engines. We’ve seen time and time again this approach ending in disaster when the search engines work out what is going on. … Read more
In the past year it’s become standard for marketers to use Generative AI to help create content. With the right standards, oversight, and prompts, it’s no doubt, a helpful tool. But what if you could use AI to help with your link-building? And… what if the links AI helped you build weren’t some watered-down version … Read more
Schema plays a crucial role in SEO strategies by helping search engines understand the context of your content and improving the way your page is presented in search results. Source link
With Google’s increased focus on reducing low-quality content in search results, marketers are questioning the role of AI-generated content. However, regardless of how it’s created, Google’s primary concern is content quality and helpfulness to users. As long as the content provides value, expertise and a good user experience, the creation method doesn’t matter. This article … Read more
Managing all your marketing activities doesn’t have to drain your time and energy. Digital marketing tools can make everything from keeping track of your results to collaborating with teammates more effective and efficient. In this article, you’ll find our list of the 62 best tools for digital marketing in 2024. Which we’ve broken down into … Read more
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