Google Ads has this optimization score card that shows you how well your Google Ads account is set to perform. It seems Google is testing adding if there was a change to that score because of “competitive pressure” and might even list the competitor that is causing such pressure. Craig Graham spotted this and posted … Read more
Google may have some type of classification score for if your site uses AI to write content. This score might label your site as being artificially generated content with an AGC classification. Maybe. Juan González Villa discovered this as part of the Google Search API data leak under the specific API reference “racterScores” which is … Read more
What Is an SEO Score? An SEO score is a metric that shows a website’s overall technical SEO health. And indicates how well it may perform in organic search engine rankings. The exact meaning of the metric may differ between various SEO tools. For example, Semrush’s Site Health is an SEO scoring metric. And it’s … Read more
What Is Cumulative Layout Shift (CLS)? Cumulative Layout Shift (CLS) measures the visual stability of your webpage’s content as a user views it. This metric takes into account unexpected movement of elements in the viewport as the page loads. These kinds of layout shifts can frustrate users because they occur without warning. Making for a … Read more
What Is Page Authority? Page Authority (PA) is a value score search engines place on webpages. It’s used as a metric to indicate a page’s likelihood of ranking in search results. Think of Page Authority as a grade for how much search engines trust and value a specific page on the internet. The score is … Read more
What Is Quality Score? Quality Score (QS) is a metric Google uses to evaluate your ad quality. It’s measured on a 1-10 scale. A higher score suggests that your ad is likely more relevant compared to competitors’ ads. A lower score indicates there are areas for improvement. This score reflects how well your ad aligns … Read more
An SEO score is a metric given by an SEO tool to give you an idea about the health of your website regarding SEO. The exact meaning will differ depending on which tool you use. But generally speaking, it refers to the technical SEO health of your site. Having technical errors on your website can significantly … Read more
What Is Google PageSpeed Insights? Google PageSpeed Insights (PSI) is a popular, free tool that analyzes the page speed of a website on mobile and desktop devices. It gives you a score between 0 and 100. A higher score would usually mean your website is optimized for speed and efficiency. Then, it provides suggestions on … Read more
June 24, 2020 | Posted by Shay Harel I’ve been on a kick for a while now that the way we track rank on the SERP needs to change. In specific, qualifying what a ranking ‘win’ means is more important than ever. With so many SERP features dominating the above the fold space … Read more
Page speed has been the central discussion for the SEO community lately, with much impetus given to Google’s new speed metric, WebVitals. Google and other search engines have been vocal that user engagement is a significant ranking factor for quite some time. So naturally, web admins have been trying to reach the best page speed … Read more
421
229
714
826
543