As you might expect, there can be many reasons why specific competitors outrank you in organic search (SEO). In this article, I explore a number of the most common reasons and share practical advice to help you gain ground on your ever-changing competition. On-page SEO is often a good place to start if you want … Read more
HTTPS (HyperText Transfer Protocol Secure) helps keep your website visitors safe and is non-negotiable for any modern website. It also has SEO and usability implications. Google uses it as a ranking factor and major browsers clearly mark sites without HTTPS as unsafe. In short: There are plenty of reasons to make the switch! However, switching … Read more
Last updated on May 13, 2024 Have you seen your organic search traffic change drastically in a matter of hours or days? It’s possible that your website has been affected by a recent Google update. See the list of recent Google updates Google updates can deal serious blows to businesses that rely on organic traffic … Read more
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